Hello, Is it really SMO ( Social Media Optimization ) is Needed for ranking , if yes , Than how we work, Please advice me Thanks in advanced
Yes, it's needed a lot. Add shareholic plugin (if You're using wp) or Addthis share button, it's good to have fan page connected to page, like button, and of course, the BRAND NEW Google +1 button! also, Youtube video (embedded or with link from Your page) on the page with link to Your site it good
Social media is very useful. You can post links of your site on your own facebook fan page, make regular tweets, use digg and other social bookmarking sites etc.
Yes, SMO is useful to achive the higher SERP. Social Media Optimization (SMO) is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization; the other method is search engine optimization or SEO. There are two categories of SMO/Social SEO methods: (a) Social media features added to the content itself, including: RSS feeds, social news and sharing buttons, user rating and polling tools, and incorporating third-party community functionalities like images and videos (b) Promotional activities in social media aside from the content being promoted, including blogging, commenting on other blogs, participating in discussion groups, and posting status updates on social networking profiles
SMO is good for ranking. If you get more likes/retweets/dugg for your content then your content may rank well but for that there should be quality in the content.
Twitter and Facebook influence SEO but search engines evaluate the Social Authority of a user. If an article receives more tweets or likes, search engines do look at the social authority of a user. They look at how many people follow them and how many people they follow. Search engines also give much value to those tweets from more authoritative people.
yes social media can help in ranking however seo also helps for ranking thus this 2 helps in your website