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Is guest blogging part of a content marketing strategy?

Discussion in 'Social Networks' started by ellastien, Oct 28, 2019.

  1. #1
    Can anyone share Is guest blogging part of a content marketing strategy?
    SEMrush
     
    ellastien, Oct 28, 2019 IP
    SEMrush
  2. tanikacampos

    tanikacampos Banned

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    #2
    Yes! Production is satisfying production, whether it will appear in somebody or your own website. Naturally, guest-blogging is likewise a vital aspect of outreach or electronic PR, nevertheless, the fundamentals of content promotion still apply -- you would like to produce valuable advice which may help consumers.
     
    tanikacampos, Oct 28, 2019 IP
  3. ashleyow

    ashleyow Greenhorn

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    #3
    Of course it is. You can promote your content using different kinds of ads, but if it is posted on a blog of an influencer people have an idea that this content is valuable.
     
    ashleyow, Oct 28, 2019 IP
  4. nshep

    nshep Greenhorn

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    #4
    Promotion should always be part of your content marketing strategy and guest blogging is one excellent promotion technique. So, yes.
     
    nshep, Oct 28, 2019 IP
  5. trigshady

    trigshady Active Member

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    #5
    Yes and even a good content marketing strategy which can be used for backlinks and brand awareness.
     
    trigshady, Oct 28, 2019 IP
  6. JEET

    JEET Notable Member

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    #6
    Imagine this. You made a nice informative guest post on a popular blog. Now that post has started ranking in google. Think how many referals that one post can get you! Of course its a part of content marketing strategy.
     
    JEET, Oct 29, 2019 IP
  7. joycenye

    joycenye Banned

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    #7
    Guest posting is a large platform for traffic. Guest blogging is a key component of any content marketing strategy.
     
    joycenye, Nov 17, 2019 IP
  8. IMDaniel

    IMDaniel Greenhorn

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    #8
    Yes, and you also get backlinks through guest posting which promotes your content for the search engines.
    You rank higher and get more traffic to your content.
     
    IMDaniel, Nov 20, 2019 IP
  9. davilama2682

    davilama2682 Greenhorn

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    #9
    Guest blogging is a part of content marketing if you are the content manager. Often times the creator of the content is not the person promoting it - especially purchased content. I would advise to guest blog on authoritative blogs only. Those are blogs that are well-written and organized while most-often being within/of a particular niche. Don't just purchase blog posts, actually have rapport with the blog owner you want to blog on - you can grow your content both together. I like backlinks, but I would rather create my own content than post stuff I write on someone else's blog.
     
    davilama2682, Nov 21, 2019 IP
  10. Sam Sabir

    Sam Sabir Greenhorn

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    #10
    Content marketing has multiple useful strategies, which involve guest blogging, blog commenting and a bunch of other beneficial techniques. Guest blogging allows you to establish brand authority and credibility and hence allows your targeted audiences to both recognize and appreciate your content.
     
    Sam Sabir, Apr 9, 2020 IP
  11. Chris-

    Chris- Greenhorn

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    #11
    Yes, guest posting can be a great way to both improve your SEO (provided the sites your guesting on are DA20+ and relevant content) and can get you direct traffic through the link, as well.

    So yes, definitely a good thing to do as part of an overall strategy which includes other types of high-quality back-links, social-media links and signals (Likes, Shares etc.) etc.

    Chris
     
    Chris-, Apr 11, 2020 IP
  12. SethDunford

    SethDunford Peon

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    #12
    Guest posting is one of the main parts of content management. In fact, it is as important as the content of your website, since it allows you to become a trustworthy source (both for people and search algorhytms).
     
    SethDunford, Apr 21, 2020 IP