Does anyone do door to door cold calling anymore? I know telemarketing is still alive and well, with breathing tubes attached. But has eye ball to eye ball cold calling pretty much gone the way of the horse and buggy? Is E-commerce to blame? I can still find books and a few DvD's on cold call prospecting but who does that anymore, it must be someone?
Door to door? Depends on the product but it's probably the worst way to make sales. Telemarketing must still be effective -- why else has it survived all these years? Cold calling can still work but should be highly-targeted -- no spam-like list of random names that would have minimal interest in a service/product.
any type of business or marketing can work with the correct sales cycle to qualify and warm your leads for a sale. Have you ever read the Ultimate Sales Machine by Chet Holmes? I think e-commerce has definitely give the majority of the power to the buyer (originally from the seller) and allowed people to make more informed choices. Its not so much the methods that have died as much as the crap competition.
Door 2 door is still alive and kicking in Australia, mostly utilities... telco's, gas, and electricity. I think its to do with the market conditions. In australia there are 3 telco wholesale providers and almost 100 retailers and in electricity and gas 5 wholesale providers and about 20 retailers. Here there are restrictions on foriegn students... they can only work 20 hours per week legally so sales commission work is big, the potential to earn atleast. Also it could be cultural, while Australians are quite xenophobic we are not armed as well as you Americans
not all goods are suitible for selling online, people still like to touch and see things before they buy
Door-to-door has continued to experience a growing negative perception. Despite that, there are still some products where door-to-door works. It is really a "law of averages" game... you try selling to enough people, someone will eventually buy. The profit x the success rate on sales has to be greater than the cost of using the door-to-door method of sale. Companies invest minimally in the actual sales of the products and make their cost for the sales process so low that success becomes possible. Having talented salespersons with proven techniques that really push for the best results is the difference between make and break for a lot of the companies that still do it. Most companies that do door-to-door are purely commission based, allowing for minimal risk to the company, laying the responsibility to perform on the salesperson. They mass recruit, shove the salespersons through quick training, and end up with some salespersons that will make money at it. Think of it like promoting some product from Clickbank as an affiliate. You spend your time, effort, and possibly money to get a sale. Some affiliates never make it out the gate, some under-perform and go another way, and others make enough for it to be worth their while. The product owner can only gain, and companies that run successful door-to-door operations use this model; no risk, all reward.
Door-to-door sales? I thought that died out in the 1970s,,,, maybe the 1980s at the latest. In todays modern work, I am surprised that phone marketing is even used anymore.
door to door is still pretty big. But its usually for home improvement stuff or newspapers. Everything else is ecommerce now
i still feel that e-commerce do provide lot of information and sometime maybe overload. No matter what e-commerce still lack of body language in there. That why door to door sales still have the market just it may more costly .