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Is Content Important?

Discussion in 'Search Engine Optimization' started by praetserge, Nov 29, 2019.

?

Is Content Important

  1. Yes

    15 vote(s)
    100.0%
  2. No

    0 vote(s)
    0.0%
  1. Jim4767

    Jim4767 Prominent Member

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    #21
    Keywords used to be the heart and soul of writing for the web. Nowadays the search engines are getting increasingly capable of discerning the meaning of content from the totality of the page, rather than only from a few often-repeated keywords (the old style of SEO). We certainly shouldn't ignore keywords or keyword research. But a well-written page will not be bound to outdated rules demanding "X" amount of keywords or ideas like "keyword density."
    SEMrush
    Write skillfully, use plenty of synonyms and related ideas rather than just repeating your main words, and the search engines will understand what your content is aiming at. Take a look at any great literature and read it. You'll not see mindless repetition of a few "key" words. No! You'll see exceptional capturing of ideas in a variety of phrases, sentences, etc.

    One more thought and then I'll conclude this rant: proofread your written text out loud. How does it sound? What is its impact on you? I think I'm like most readers — if the first paragraph or two of text sounds "off," clumsy, or poorly written, it can be keyword-rich but I'll abandon that page in a heartbeat.
     
    Jim4767, Jan 2, 2020 IP
    SEMrush
  2. JoeSpirit

    JoeSpirit Active Member

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    #22
    I've found that if you write naturally (like you talk) that keyword stuff pretty much takes care of itself.

    I'll clarify that with the thought that "naturally" is a relative concept.

    When you're writing to someone to write naturally is to write on that person's level of speaking. Depending on what level you're at the content might not agree with your personal assessment of quality writing.

    Back when I spent a lot of time studying copywriting I often heard that sales content should be written at the seventh-grade level or lower. Recently I read an article that said that rule is now the fourth or fifth-grade level or lower.
     
    JoeSpirit, Jan 4, 2020 IP
  3. vjvysakh

    vjvysakh Greenhorn

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    #23
    Content is the King!! Good content is what sets your website apart from the masses and delivers the right message into the hearts and minds of your customers. The success of your website is determined primarily by its content. Ultimately, content wins the wallets of your customers. All other components of your website provide a secondary support role.
     
    vjvysakh, Jan 6, 2020 IP
  4. Mehedi Hasan Rubel

    Mehedi Hasan Rubel Greenhorn

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    #24
    Good content all time important for SEO and it will help for rank.
     
    Mehedi Hasan Rubel, Jan 15, 2020 IP
  5. shamimsyl

    shamimsyl Peon

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    #25
    yes, content is important
     
    shamimsyl, Jan 16, 2020 IP
  6. Private Loader

    Private Loader Member

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    #26
    Yes content is king.
     
    Private Loader, Jan 16, 2020 IP
  7. Sagana

    Sagana Peon

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    #27
    Content is the king of the website. Specifically, the content gives the reason for a user to visit your site. Even the quality guidelines of Google emphasize the creation of content must be for the user and not the search engines and how much your website stands out than others for its unique, relevant and engaging content. Deceiving or tricky way of presenting your content just to rank high will have a serious impact on your site and is considered as a violation.
     
    Sagana, Jan 21, 2020 IP
  8. KTabaie

    KTabaie Peon

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    #28
    I believe the quality of content and keyword relevancy is an important factor, particularly if it is uptodate content that is published regularly. From a traffic perspective, if someone visits your site and your page is outdated, dull or not relevant, the chances of those visitors staying are low and they most certainly wont return. However, if you can do something to attract new customers to your site and reduce the bounce rate, not only will they return but word will travel around and google will also crawl your content and rank you accordingly.
     
    KTabaie, Jan 22, 2020 IP
    mmerlinn and JoeSpirit like this.
  9. webtechnoways

    webtechnoways Member

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    #29
    With current change of Google algorithms, they highly emphasis on content, so obviously content is vital.
     
    webtechnoways, Jan 23, 2020 IP
  10. Sam Sabir

    Sam Sabir Greenhorn

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    #30
    Not only will it influence how your users are going to respond to your brand but also your ranking that will be determined by both your users finding your content's relevance and quality to be high. Google's algorithms pay huge attention to sites with useful content with a lot of visitors so optimize your content to appease both your customers and Google.
     
    Sam Sabir, Apr 10, 2020 IP
  11. Chris-

    Chris- Greenhorn

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    #31
    High quality content is THE most important factor in SEO. Without that you are wasting time or money doing any other SEO.

    Google knows what people think of your content . . . they know how long people spend on each of your pages, whether they continue the same search after reading your content or stop there, etc. and this is what's most important to Google . . . what real visitors think of your content.

    Currently, most of your pages should have 2,400 words or more. It's not the number of words that matters (despite many SEO "experts" saying that it is), what matters is that that's the number of words needed to include enough expert phrases and semantic context to get good SEO results from that page.

    So yes, make sure your content is better than any of your competitors, before doing any other SEO actions!

    Chris
     
    Chris-, Apr 11, 2020 IP
  12. Shams Alam Khan

    Shams Alam Khan Peon

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    #32
    Content is imporant because it creates interest on the mind of the viewer.
     
    Shams Alam Khan, Apr 12, 2020 IP
  13. soundarya

    soundarya Peon

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    #33
    Content is very important in SEO, with help of the good content we can easily rank in search engine.

    Key points for Content:

    1. LSI keywords and Long tail Keywords
    2. Bold and itali format
    3. Short pargraphs
    4. Headings with htags
    5. Content with good images
    6. Images with alt tag
    7. User friendly content
    8. 100-1500 content length is good......
     
    soundarya, Apr 13, 2020 IP
  14. LadyStarc

    LadyStarc Greenhorn

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    #34
    how else do you rank if your content doesn't have quality? Are you selling secret to the immortality? Getting my point? :p
     
    LadyStarc, Apr 13, 2020 IP
  15. AdMaven

    AdMaven Greenhorn

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    #35
    The quality of the content and type of the content in each site is crucial as much as GEO breakdown can be sometimes, a lot of advertisers work under a conversion and click based rates and revenue, therefore with the right type and quality of content the higher the conversion rate can be - therefore rates
     
    AdMaven, Apr 22, 2020 IP