Is AI Search the end of traditional SEO?

Discussion in 'Search Engine Optimization' started by Idou.ai, Aug 23, 2025.

  1. #1
    Hey everyone,
    Lately I’ve been wondering… how are you preparing for the shift from Google SEO to AI Search?

    When customers ask ChatGPT, Gemini, Perplexity or others about a product/service, most businesses don’t show up at all. That feels like a huge pain point coming for anyone relying on SEO today.

    We’ve been working on a solution for this: GEO (Generative Engine Optimization) a platform that helps your business stay visible in AI-driven answers. Basically:
    “Be visible in the age of AI search.”​

    We’re still in early days, so I’d love to hear:
    - What’s your biggest fear or frustration with SEO in the AI era?
    - Do you think businesses will adapt fast enough?

    If this resonates with you, we’re looking for early adopters & feedback. We set up a Discord community where we share progress, gather feedback, and involve members in shaping the product.

    You can join: https://idou.ai/

    Drop your thoughts here or join us on Discord and our waiting list would love to get your perspective!
     
    Idou.ai, Aug 23, 2025 IP
  2. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

    Messages:
    7,330
    Likes Received:
    1,708
    Best Answers:
    31
    Trophy Points:
    475
    #2
    I asked Grok, it said: blah, blah, blah SEO is still important, but... and I quote:

    Google’s own AI integrations (e.g., Gemini) show it’s adapting SEO to hybrid models, blending traditional ranking with AI-generated summaries.

    The solution (again according to Grok):

    • Prioritize clear, intent-driven content.
    • Use schema markup to help AI understand your site.
    • Engage on platforms like X for real-time visibility.
    • Build authority through expert content and credible backlinks.

    I believe that third point is super important: Real time engagement, whether it's on social media or forums like this one.


     
    qwikad.com, Aug 23, 2025 IP
  3. LaPlin

    LaPlin Greenhorn

    Messages:
    23
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    13
    #3
    No, AI search is not the end of traditional SEO, but rather a significant evolution. While some traditional SEO tactics may be less effective, AI-powered search emphasizes high-quality, authoritative, and user-centric content. SEO professionals will need to adapt by focusing on strategic thinking, editorial oversight, and creating deeply valuable content that can be cited by AI, rather than solely on keyword optimization.
     
    LaPlin, Aug 27, 2025 IP
  4. Iknan

    Iknan Peon

    Messages:
    9
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    3
    #4
    I guess we should start thinking of our websites more like databases and google as a frontend to show the user what they need, hard to make money of this model though
     
    Iknan, Aug 28, 2025 IP
  5. jessicaherron9

    jessicaherron9 Member

    Messages:
    162
    Likes Received:
    14
    Best Answers:
    0
    Trophy Points:
    43
    #5
    AI search certainly doesn’t signal the demise of traditional SEO, but it marks the evolution of the field. Rather than relying solely on keyword tactics, success now hinges on producing high-quality, authoritative, and user-centric content that AI tools can recognize and cite. Integrating schema markup, engaging in real-time platforms, and adapting to new visibility models like GEO will be essential as we advance. Businesses that evolve quickly stand to stay relevant.
     
    jessicaherron9, Sep 5, 2025 IP
  6. Alish Fridmann

    Alish Fridmann Greenhorn

    Messages:
    79
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    23
    #6
    Haha, exactly! SEO isn’t what it used to be… AI is really changing everything. The idea with GEO sounds cool, I’d love to try it and see if it’s actually possible to survive among all these bots. Who else feels like the old SEO methods are just dying out?
     
    Alish Fridmann, Sep 11, 2025 at 11:30 PM IP
  7. Alish Fridmann

    Alish Fridmann Greenhorn

    Messages:
    79
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    23
    #7
    I totally agree. AI is just changing the rules of the game, not killing SEO. Now it’s more important to create genuinely useful and authoritative content that AI algorithms can rely on. Love that you highlighted this!
     
    Alish Fridmann, Sep 11, 2025 at 11:32 PM IP