Is a separate landing page necessary? (ringtones)

Discussion in 'Affiliate Programs' started by Jondoe0069, Jan 17, 2007.

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  1. #1
    When it comes to affiliate offers- specifically ringtones:

    If you're doing highly targeted SEM with lots of negative keywords, is it really necessary to have your own landing page to sort the traffic you get and make sure it is sent to the most compatible offer?

    I know that the major value of having your own landing page lies within the statistics you can track, but does that value outweigh the value of not making your leads have to do any extra work?

    I'm sure this has been talked about before, so if this is an annoying noob question, please direct me to the right thread... cuz I couldn't find it :D
     
    Jondoe0069, Jan 17, 2007 IP
  2. testonej

    testonej Peon

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    #2
    One reason it may be necessary is that Google will only allow one ad to show with a certian URL for a keyword. So if someone searched for 50 cent ringtones and your ad had the url for Thumbplay and someone else's did as well. Only one of the ads would show.

    If this is not what you are asking about, forgive me as I may have misunderstood what you were looking for.
     
    testonej, Jan 17, 2007 IP
  3. Jondoe0069

    Jondoe0069 Peon

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    #3
    No, that's good advice. That may be why I'm not getting any impressions on Google, huh?
     
    Jondoe0069, Jan 17, 2007 IP
  4. RussReynolds

    RussReynolds Peon

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    #4
    Some have had good success framing the landing page of the offer and adding some little original content to it.
     
    RussReynolds, Jan 17, 2007 IP
  5. Jondoe0069

    Jondoe0069 Peon

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    #5
    That one actually sounds like a good idea, but does anyone know if that's OK to do with Azoogle Ads?
     
    Jondoe0069, Jan 17, 2007 IP
  6. xboxundone

    xboxundone Well-Known Member

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    #6
    yes you can frame the offer unless it say you can't.. if you are unsure ask your AM.
     
    xboxundone, Jan 18, 2007 IP
  7. Jondoe0069

    Jondoe0069 Peon

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    #7
    I will test this. Do you find that, in general, one method works better than the other? (framing the page vs. separate landing page)
     
    Jondoe0069, Jan 18, 2007 IP
  8. bluesync

    bluesync Peon

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    #8
    You test it, and tell us :)

    You should really sort out your visitors though. There are 6 major carriers and none of the ringtone offers work for ALL 6, so you'll have like 2 offers running at least.
     
    bluesync, Jan 21, 2007 IP
  9. Jondoe0069

    Jondoe0069 Peon

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    #9
    Yeah, at first, I was using a lot of negative keywords to try and not waste as much money on the ones that didn't work, but that was more kind of a shortcut to just get myself started. I've profited enough to keep going with this, so I'm not out anything, but I know I could make a lot more money.

    Now that I've learned a ton so quickly, I'm redoing all my campaigns and starting with a my own landing page(s) and testing the crap out of everything.
     
    Jondoe0069, Jan 21, 2007 IP