Is 40% click ratio acceptable for Adsense?

Discussion in 'Guidelines / Compliance' started by ehuq, Aug 5, 2007.

  1. #1
    I am new to the world of Adsense. Still didn't receive any check.

    Recently, I partnered with a guy who created some adsense sites and I am marketing those sites. We shall share revenue. But I see that click ratio is too high for his sites. It's around 40% while I know that it averages only 1%-3% for adsense sites.

    I asked the guy repeatedly whether he was fabricating anything but he told, "These are 100% natural clicks".

    Should I continue with the deal? Is there any risk of getting banned?
     
    ehuq, Aug 5, 2007 IP
  2. live-cms_com

    live-cms_com Notable Member

    Messages:
    3,128
    Likes Received:
    112
    Best Answers:
    0
    Trophy Points:
    205
    Digital Goods:
    1
    #2
    If he's faking them you will be banned.

    Show us the ad layout and we can tell you whether the 40% is natural based on the ad placement.
     
    live-cms_com, Aug 5, 2007 IP
  3. totalmasala

    totalmasala Banned

    Messages:
    1,454
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #3
    that is too much...........you will be suspicious to google!
     
    totalmasala, Aug 6, 2007 IP
  4. live-cms_com

    live-cms_com Notable Member

    Messages:
    3,128
    Likes Received:
    112
    Best Answers:
    0
    Trophy Points:
    205
    Digital Goods:
    1
    #4
    If you're not breaking rules though, it doesn't matter if they're suspicious - they'll only check you against the ToS.
     
    live-cms_com, Aug 6, 2007 IP
  5. abstroose

    abstroose Notable Member

    Messages:
    2,009
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    225
    #5
    As live-cms said show us the site and we'll be able to estimate. 40% isn't too high, 5 of my sites have CTR of 25 - 100% and they are all from natural clicks.
     
    abstroose, Aug 6, 2007 IP
  6. ehuq

    ehuq Well-Known Member

    Messages:
    570
    Likes Received:
    12
    Best Answers:
    0
    Trophy Points:
    110
    #6
    If I were the site owner then perhaps I could show you the site. The site owner is not willing to show the site to some smart DP guys. You guys are not targeted traffic of the site rather you guys may be our competitors if I show the site here.

    Anyhow, the site itself is not important here. Whether 40% click ratio is acceptable at all is the subject matter here.

    Is anyone else getting such high Page CTR with Adsense or other pay-per-click advertising?
     
    ehuq, Aug 6, 2007 IP
  7. DevilHellz

    DevilHellz Well-Known Member

    Messages:
    2,296
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    160
    #7
    If these are legitimate clicks, you don't have to worry (if your ad placement does NOT violate any adsense TOS), however it will still alarm Google, and i'm sure it will.
    lets say you have a website that has 500 uniques a day, and say that makes about 1000 impressions a day. from 1000 impressions, you get 400 clicks. 400 clicks (!) from 1k impressions is a HUGE amount. Even if you are legitimate and all, Google will STILL investigate to see if there's something wrong there.
     
    DevilHellz, Aug 6, 2007 IP
  8. live-cms_com

    live-cms_com Notable Member

    Messages:
    3,128
    Likes Received:
    112
    Best Answers:
    0
    Trophy Points:
    205
    Digital Goods:
    1
    #8
    If the owner is scared to show his website to us I think he's defrauding Google.
     
    live-cms_com, Aug 6, 2007 IP
  9. Rasputin

    Rasputin Peon

    Messages:
    1,511
    Likes Received:
    67
    Best Answers:
    0
    Trophy Points:
    0
    #9
    I've heard of websites with two big ads in the centre above the fold getting 40% CTR over a long period. So perhaps it's OK if everything is above-board.

    But 40% clearly isn't within the usual range. I've never heard of that kind of CTR on a 'normal' (useful) site though, so I guess smartpricing will kick in quite soon on your friend's site.

    And yes, I would check the site can stand close-scrutiny from the adsense team if it's earning a decent amount of money.
     
    Rasputin, Aug 6, 2007 IP
  10. Cobnut

    Cobnut Peon

    Messages:
    184
    Likes Received:
    6
    Best Answers:
    0
    Trophy Points:
    0
    #10
    I agree with DevilHellz, while 40% is not beyond the realms of possibility it's a very high figure for a site that isn't operating as an MFA and/or isn't using some form of deceptive practice.

    Frankly, ehuq, if you've got doubts - and from the sound of things you've got good reasons to have doubts - then get out of the arrangement. Anyone that's not prepared to be totally honest and up front in this game isn't worth dealing with.

    Jon
     
    Cobnut, Aug 6, 2007 IP
  11. ehuq

    ehuq Well-Known Member

    Messages:
    570
    Likes Received:
    12
    Best Answers:
    0
    Trophy Points:
    110
    #11
    It is obviously an MFA site. As far as I know google accepts MFA site.

    I wonder if he is playing any hidden game with clicks then why he is sharing revenue with me to get some real traffic(??). I am advertising on various free classifieds sites like craigslist, backpage, kijiji, gumtree etc. So the visitors are real visitors coming from different geographical locations.
     
    ehuq, Aug 6, 2007 IP
  12. trichnosis

    trichnosis Prominent Member

    Messages:
    13,785
    Likes Received:
    333
    Best Answers:
    0
    Trophy Points:
    300
    #12
    if the impression and clicks is not too much, it will not be problem.

    for example, 50 impression and 10 clicks is not a big problem
     
    trichnosis, Aug 6, 2007 IP
  13. DevilHellz

    DevilHellz Well-Known Member

    Messages:
    2,296
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    160
    #13
    I have plenty of websites, which i don't want to release to the public.
    Does that mean i'm defrauding Google ? :rolleyes:
     
    DevilHellz, Aug 6, 2007 IP
  14. login

    login Notable Member

    Messages:
    8,849
    Likes Received:
    349
    Best Answers:
    0
    Trophy Points:
    280
    #14
    40% is fine if the clicks are legal. You can have 40% ctr if the only thing above the fold is ads and they are really targeted. Its so simple as that. Now, how do you know that the clicks are legal ? Check your sites referrer stats.
     
    login, Aug 6, 2007 IP
  15. William

    William Well-Known Member

    Messages:
    1,310
    Likes Received:
    31
    Best Answers:
    0
    Trophy Points:
    140
    #15
    Some sites (even useful none made for adsense ones) get high ctr rating.
     
    William, Aug 6, 2007 IP
  16. abstroose

    abstroose Notable Member

    Messages:
    2,009
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    225
    #16
    Well, I would assume yes a 40% ratio is acceptable. But only under the circumstance that it the website does not violate the TOC. And since neither you or the webmaster are not prepared to share the site with us an assumption is the best you're gonna get.
     
    abstroose, Aug 6, 2007 IP
  17. DevilHellz

    DevilHellz Well-Known Member

    Messages:
    2,296
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    160
    #17
    What's there to see in his site ?
    It's a MFA, so most probably it has the usual layout:
    AD
    AD TEXT AD

    Or

    AD
    TEXT
    AD
    TEXT
    AD

    The thing here, is if these clicks are truly legitimate. If they are, you're just fine. If they aren't, you are probably busted.
     
    DevilHellz, Aug 6, 2007 IP
    ehuq likes this.
  18. abstroose

    abstroose Notable Member

    Messages:
    2,009
    Likes Received:
    170
    Best Answers:
    0
    Trophy Points:
    225
    #18
    Well there could be huge flashing arrows pointing to the ads.

    There could be a message beginning visitors to click them.

    There could be a navigation menu above the ads which causes visitors to accidently click them?
     
    abstroose, Aug 6, 2007 IP
  19. ehuq

    ehuq Well-Known Member

    Messages:
    570
    Likes Received:
    12
    Best Answers:
    0
    Trophy Points:
    110
    #19
    Fortunately, there is nothing like those objectionable elements.
     
    ehuq, Aug 6, 2007 IP