Been trying all the tricks out there but it seems that my site visitors are getting smart as well. Usually I got 800 pageviews per day and 8-10 clicks . Is 1% good enough?
Depends what kind of site/business you are running. Personally I am disappointed with anything under 25%.
1% does does seem pretty low but 25% seems excessively high. With 1%, you need to have 10,000's of page impressions to make the whole venture worthwhile.
CTR depends of many factors: 1. quality of content (the worse is content, the higher is CTR); 2. number of external links (less links, higher CTR); 3. page design - "narrow" or "focused" pages tend to generate higher CTR. Huge pages with many columns has worse CTR. 4. blending - fonts play great role in CTR. Fonts on pages must be better suited to fonts used in AdSense ads. Hope this helps. P.S. Had no problems getting 15-40% CTRs.