Industry Standard Conversion Rates

Hi,

I am looking for a source of 'industry standard' conversion rates for comparative purposes, for marketing such as email marketing, campaign landing pages from print ads etc...

is there such content/guides somewhere?

thanks

 

Depends on the industry you're targeting, each is different.

 

As JoesMillion says it depends on the industry you are targeting. Best converting sources is customer reviews, relevant links IN relevant content, and so on.
E-mail marketing is still delivering great results - but you must focus on the intent of the user.

 

There are tonnes of places you can look.

Try:

Econsultancy
Marketing Sherpa
Email Marketing Reports
Which Test Won

Is there a specific piece of data you are looking for? Perhaps i can help,

Cheers,
Jay

 

You have to go through a few websites for those.. I know some good resources on email marketing and landing page.. pm me if you still need it.

 

You will have to be more specific regarding the niche you are aiming to...