Check your website traffic sources. Traffic sources should be related to your website content. you keywords must have related to your content. Post backlinks on relevant websites.
To improve your site bounce rate think more about your inner pages and other main pages. Link to other pages that people are interested to see in the content. Add other links in your product or service page. Like product manual, product guides and testimonials. Add some useful links into the sidebar. Make navigation menu very clear to find any of your services very fast and easily. Improve your content by adding video and images.
The best pratices are -> Give Quality Content (what people are looking form you blog or site) -> Proper navigations to internal pages( so that user can stay for long time) -> Eye catchig theme and images, videos
Bounce rate can be improved by just showing the visitor that they are looking for. Try to make simple and proper information landing page for your site. So that visitor must check other pages and spend more time on your site. Also do not use so many popups on your site because it irritates visitor and make a chances to quit the site.
Thats what bounce rate is , i should of known what bounce rate was by now , guess i need to learn how to inprove the bounce rate a little. I take it that bounce rate dos not hurt your SEO/Ranks?