importance of social media optimization and google.

SMO can increase your chance in SERPs

 

Social Network makes business more Easy. Importance of Social Networking Now days, This way the businesses had a new place to get their products marketed. Then there were these online stores where products can be sold and bought. Then a few people got together and started a website where people can stay connected to each other; I am talking about Facebook. Today, Facebook carries over 750 million users.

 

Search Engine Optimization is an important component to any successful website. Social media will influence how people learn about a subject, and in so doing will influence where and how they search. Social media optimization is becoming increasingly important for search engine optimization, as search engines are increasingly utilizing the recommendations of users of social networks such as Facebook, Twitter, and Google+ to rank pages in the search engine result pages. The implication is that when a webpage is shared or "liked" by a user on a social network, it counts as a "vote" for that webpage's quality. Thus, search engines can use such votes accordingly to properly rank websites in search engine results pages. This allows businesses to build an online following and presence, all linking back to the company's website for increased traffic. For example, with an effective social bookmarking campaign, not only can website traffic be increased, but a site's rankings can also be increased.

 

With the help of social media sites you can get index more quickly in the google.You can also get more and more traffic for your site also by SMO.

 

Hello

Now a days SMO is the best thing which provide the better result for traffic as well as lead. As such we do not have any benefit in case of ranking but we get the good amount of traffic from SMO activities.

 

Social media are very important these days, especially after Google Penguin. They send direct traffic to our site(s) and also have big influence on rankings (SEO).

 

We can get much popularity through social media sites and it is not helpful in keyword rankings...

 

Social Media quick facts about the role social media is currently playing in the business world, courtesy of the 2012 Social Media Marketing Industry Report:
94% of all businesses with a marketing department used social media as part of their marketing platform
Almost 60% of marketers are devoting the equivalent of a full work day to social media marketing development and maintenance
43% of people aged 20-29 spend more than 10 hours a week on social media sites
85% of all businesses that have a dedicated social media platform as part of their marketing strategy reported an increase in their market exposure
58% of businesses that have used social media marketing for over 3 years reported an increase in sales over that period

 

It Is Important Because future heading towards SMO as Social media sites provide more value to business like Facebook where user come and purchase if they like some thing.

 

Already in Google real time search has implemented in that SMO plays the major role.

 

Social media optimization (SMO) is an entirely new concept dealing with all the methods that can be used to create publicity, referral traffic, and bookmarking of your website using social media tools.

 

As stated, social medias will not give you any benefits ranking wise but they will help with traffic and it is said that "likes" can improve your rankings (slightly)

 

SEO basically for getting relevant and strong backlinks to make our site's good worth, while SMO has a great potential for our site to get daily real and unique traffic along with popularity from all over the globe.
For any Online business and Online services, SMO has more importance than SEO for the site.

 

I would agree with all of this. And even though search engines might not be totally taking social signals into account when factoring their search engine rankings that doesn't mean they wont in the future. If you provide useful and informative comments and posts on the social media sites you will get more followers/retweets/reposts - these could all slightly boosting your rankings one day. Worst case scenario as kh7 mentioned you at least get traffic and new people learning about your site.

 

I actually know due to testing that social signals have a direct influence on SERPS .. or they do at least from my own testing.

 

social media will only work IF the page content is relevant to ur site .. other wise its crap ..

also ... the more user interaction is there .. more is its value

 

SMO will help you to get ranking, traffic, visibility.

All the best

 

SMO can increase your ranking, and increasing your rank will have a lot of effect like more traffic, etc.

 

Whether or not links are "no-follow", this is still the internet. The more connections you have all over the worldwide web, the better that will be for your website(s). To visualize this, just imagine for the sake of example that there were 1 billion no-follow links to your website spread all over the internet. No-follow or not, your web traffic would go through the roof.

 

Social media optimization is important because search engine now give advantage to smo optimized sites and smo also drive traffic to your site.