Importance of on-page content as ranking factor

Discussion in 'Search Engine Optimization' started by InvokeDigital, Jan 7, 2011.

  1. #1
    Hello,

    I'm looking for a bit of insight. If my site ranks well for a certain keyword which appears in the title, url, and on-page text and I was to remove the on-page content, how much does my rank stand to be affected? I know this is a subjective question.

    Is it possible to compensate for removing the on-page content and preserving rank by building out additional quality links?

    Thank you!
     
    InvokeDigital, Jan 7, 2011 IP
  2. webcosmo

    webcosmo Notable Member

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    #2
    If you content is well optimized you might not be able compensate for this.
     
    webcosmo, Jan 7, 2011 IP
  3. shameem

    shameem Active Member

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    #3
    Content is the key for the website so make it more unique
     
    shameem, Jan 7, 2011 IP
  4. Kiranraj

    Kiranraj Well-Known Member

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    #4
    content is always good for a website. But it should be unique, updated & related to your website
     
    Kiranraj, Jan 7, 2011 IP
  5. skyinfosol

    skyinfosol Peon

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    #5
    If you remove title, but have keyword in your content which is unique no need for on-page factor
     
    skyinfosol, Jan 7, 2011 IP
  6. Baby Prakash

    Baby Prakash Peon

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    #6
    Quality content is very important in SEO. It should be informative and attractive.and then do optimization.
     
    Baby Prakash, Jan 7, 2011 IP
  7. prkishnani

    prkishnani Peon

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    #7
    Hello..........

    Yes, A quality unique content is very important for website as ranking factor.....
     
    prkishnani, Jan 7, 2011 IP
  8. Jim4767

    Jim4767 Prominent Member

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    #8
    All three of those — your title, url, and on-page text — are contributing to the rankings of that page for the keywords you have targeted. If you reduce or remove on-page content, presumably you will be removing in-text occurrences of one or more of your targeted keywords. And yes, that will have a negative effect on rankings for those keywords. How much or how little? ... hard to say.
     
    Jim4767, Jan 8, 2011 IP
  9. webdesignervs

    webdesignervs Guest

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    #9
    In ranking factor content is very important and it must be unique..
     
    webdesignervs, Jan 8, 2011 IP
  10. rwsseo

    rwsseo Peon

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    #10
    Title and on page content helps to ranking. Your website content should be unique and quality.
     
    rwsseo, Jan 8, 2011 IP
  11. InvokeDigital

    InvokeDigital Peon

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    #11
    Thank you for the replies, all. I am noticing a 10% drop in SE traffic to the site. Will try to find a way to get the content back in there and hopefully when Google re-crawls we get some of the original rank back. Thanks again.
     
    InvokeDigital, Jan 8, 2011 IP
  12. dabasesolution

    dabasesolution Peon

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    #12
    If you remove your title, your content must be good which helps to get good position in google...
    Your website content will be taken as a keyword...
     
    dabasesolution, Jan 8, 2011 IP