If you were reviewing a landing page, what on-page ranking factors would you consider?

Discussion in 'Search Engine Optimization' started by Tuhin Eternal Spring, Jul 1, 2015.

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If you were reviewing a landing page, what on-page ranking factors would you consider?

  1. If you were reviewing a landing page, what on-page ranking factors would you consider?

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  2. If you were reviewing a landing page, what on-page ranking factors would you consider?

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  1. #1
    If you were reviewing a landing page, what
    on-page ranking factors would you consider?
     
    Tuhin Eternal Spring, Jul 1, 2015 IP
  2. patco

    patco Well-Known Member

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    #2
    Well if you can add content, it's really important to make it unique and if possible try optimizing it for your main keyword. Use it within H2 tag. A few images would be great to add to the landing page too (don't forget the ALT tags!)! ;)
     
    patco, Jul 2, 2015 IP
  3. fabal

    fabal Peon

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    #3
    Hi Tuhin, since I acquired some experience with Wishpond landing page ( corp.wishpond.com/landing-page-builder ) builder, I can tell you that YouTube can play an important role too.
    Yes, YouTube. Even though YouTube videos embedded on page do not pass much link juice (they are nofollow by default), Google loves indexing videos that are not just related to the page they are on, but have also related captions and annotations.
    They can give a hand in boosting your ranking so, if your landing page is suitable to have a YouTube video, you may want to think about it.

    I hope it helps.
     
    fabal, Jul 17, 2015 IP
  4. GoHalo3

    GoHalo3 Active Member

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    #4
    Hi.. at our dev company we use unbounce and also lead pages as our landing page generator. We always make sure that the Call to action words and the cal to action buttons are very prominent on top.

    Also, here is a cool checklist for your reference that we go by. If you follow this your CTR will be so much better. take my word for it.

    http://unbounce.com/landing-pages/checklist/
     
    GoHalo3, Jul 18, 2015 IP
  5. jaguar34

    jaguar34 Notable Member

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    #5
    Conversion-Rate is essential and for that you need to describe the features of product, high conversion rates will improve Click-Through rates and boost the SERP of your money site in Google SERP.... This also helps with Bing Search results and make sure to make Mobile Friendly version of the website as some large sites are reporting as high as 50% traffic from Mobile/Tablet/Phablet etc...
     
    jaguar34, Jul 18, 2015 IP