I want to decrase my bounce rate (actually 80%)

Discussion in 'General Marketing' started by cedivad, Jan 17, 2010.

  1. #1
    I want to decrase my bounce rate, i've been working on it quite a lot, without any success (the best decrase was from 80 to 75%).
    This is a "standart" url: http://it.narkive.com/2010/1/3/4782458-nun-me-fanno-compra-su-amazon.html

    It's in italian, ther is an english version too, but it's different (i've edited the italian version to make tests since that it receives enought visitors, 2000+/day). Here it is: en.narkive.com

    As you can see (use google traslator (link to the traslated version) or your imagination) there is a search box and a green box on the right with similar topics.

    Do someone have any idea on how to decrase this bounce rate?
     
    cedivad, Jan 17, 2010 IP
  2. ezyweb

    ezyweb Well-Known Member

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    #2
    its probably due to the traffic source. If the traffic is targeted than you should have a lower bounce rate. Lots of traffic is useless unless it converts
     
    ezyweb, Jan 17, 2010 IP
  3. cedivad

    cedivad Peon

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    #3
    Than in your opinion i can do nothing to decrase that rate?
     
    cedivad, Jan 17, 2010 IP
  4. segzeey

    segzeey Active Member

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    #4
    As stated it due to traffic source, just continue to build a great site, a site that is valuable.
     
    segzeey, Jan 17, 2010 IP
  5. slymarketing

    slymarketing Active Member

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    #5
    I think that you have too many visible ads above the fold. If you put some quality content, like the related discussions higher up (or something like "my best articles"... people will see them and click. If people click on your ads, it will not help you decrease the bounce rate because the ads are on other servers.

    To me, the more quality content and internal links you have above the fold, the lower the bounce rate.

    - Jens
     
    slymarketing, Jan 17, 2010 IP
  6. cedivad

    cedivad Peon

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    #6
    Content all comes from usenet, i can't decide the quality of it. If people click on ads instaed of the internal link, that could make me only happy.
    Most of the traffic comes from google, so yes, it's not targeted. I will try to put another box with the most replyed topic of the last x days from the category of the thread, it should be interesting!

    I haven't other ideas...
     
    cedivad, Jan 17, 2010 IP
  7. christoph

    christoph Active Member

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    #7
    To decrease bounce rate you will need to do 3 main things.

    1) Have such quality content people will be more willing to look at a second page

    2) Make your content leading to another page. IE at the end of a post:

    If you liked "A" then I am sure you would find "B" useful

    3) Make your site more interactive for users.
     
    christoph, Jan 17, 2010 IP
  8. cedivad

    cedivad Peon

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    #8
    What is interesting?
     
    cedivad, Jan 17, 2010 IP