I received Visit data from my adwords PPC Campaign in GA but not incomes

Discussion in 'Google Analytics' started by jesusadw, Aug 25, 2009.

0
  1. #1
    Hi,

    THi,

    This is my situation/problem:

    - I have a site i.e: www.mysite.com

    - But the sales is done in other site i.e.: www.mystore.com

    - I have a Google Analytics account and a profile for www.mysite.com inserted in both sites.

    - I have activated in my adwords account the automatic labeling to use gclid parameter.

    - This adword account are also linked to my Analytics account.

    - I have two kind of campaigns in my adword account, one ponting to www.mysite.com and other pointing directly to www.mystore.com

    - The analytic code inserted in www.mysite.com is:

    <script type="text/javascript">
    var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
    document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E"));
    </script>
    <script type="text/javascript">
    try{
    var pageTracker = _gat._getTracker("UA-XXXXXX-XX");
    pageTracker._setDomainName("none");
    pageTracker._setAllowLinker(true);
    pageTracker._initData();
    pageTracker._trackPageview();
    } catch(err) {}
    </script>

    - And all the links that go from www.mysite.com to www.mystore.com is:

    <a href="http://www.mystore.com" target="_blank" onclick="javascript:pageTracker._link(this.href); return false;">

    - The analytics code inserted in www.mystore.com is the same:

    <script type="text/javascript">
    var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
    document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E"));
    </script>
    <script type="text/javascript">
    try{
    var pageTracker = _gat._getTracker("UA-XXXXXX-XX");
    pageTracker._setDomainName("none");
    pageTracker._setAllowLinker(true);
    pageTracker._initData();
    pageTracker._trackPageview();
    } catch(err) {}
    </script>

    - Problem:

    I test if it works for me, making test clicks in my own adwords campaigns. But when I check my GA account I am receiving data of visits, clicks,.. but all the incomes are from the Source (direct/none). I need that the incomes is linked to each keyword of my CPC campaigns.

    If someone can help me...
     
    jesusadw, Aug 25, 2009 IP
  2. Deus Ex

    Deus Ex Peon

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    #2
    Do so by following -- The reports in the Traffic Sources section are designed to help you evaluate the value of your marketing initiatives. You can see which marketing initiatives, such as paid keywords, unpaid keywords, paid ads, and referrals from other sites, generate the most business for your site.

    Most of the reports in this section include three tabs: Site Usage, Goal Conversion, and Ecommerce.
    The Goal Conversion tab focuses specifically on conversions. The tab includes the following metrics:

    * Visits: the number of visits from each campaign or source, etc. Note that this is different than the number of visitors. For example, the report might show 3 visits, but the site may have only received 2 visitors (since one visitor may visit twice).

    * Goal1, Goal2, etc.: These columns show your conversion rates for each goal that you have defined.

    * Conversion Rate: The percentage of visits which resulted in a conversion to at least one of your goals.

    * Per Visit Goal Value: Non-ecommerce revenue divided by Visits. For example, if Goal 1 has an assigned value of $10 and there were two conversions, the total revenue is $20. If there were 20 visits, the revenue-per-visit would be $1. This metric will always be 0 unless at least one of the goals has an assigned value. You can assign values to each goal in the Conversion Goals and Funnel settings, from the Analytics Settings link.

    http://adwords.google.com/support/aw/bin/static.py?page=guide.cs&guide=22831&topic=22857
    ___________________________________________

    Setup Two goals and have them be sales on each landing page then set this up in your analytics account

    Make sure that on your Google Adwords account settings, Auto Tagging is active. Else, Tag your URLs based on the Google Analytics syntax - URL builder can be found here: http://www.google.com/support/googleanalytics/bin/answer.py?hl=en&answer=55578 -- Connect the two together to get a true sense of conversion rates based upon clicks of the ads and the keywords are shown.

    PM me if you need help
     
    Deus Ex, Aug 30, 2009 IP