I was typing different short and long tail keywords related to dating topics into google and yahoo but I haven't found any real affiliates' ppc ads in top 8 positions just a lot of advertisers' own ads. Yeah, I've found 2 or 3 affiliates across all used keywords but where are all the affiliates who claim they promote successfully dating offers through PPC having thousands of dating related keywords? I've created a SEO/user friendly dating website (a lot of quality landing pages, articles, privacy, terms, etc.). I'm going to promote some dating offers (like singlesnet, true, etc. ) on this website, but I wouldn't like to compete with these advertisers and the smaller ones. They pay much more and will always be in top positions.