what kind of ctr would you expect from a health site. do you have a favorite wp theme that works best for ctr I find a big block under the title works best and i use a 3 column theme with adsense skyscraper on left. I'm not sure about block under title as it seems bordline on tos i was using this strategy last year getting 5% ctr took it off because my site is not really commercial is just raise money for hosting. anyway when i put it back up my ctr was only 1-2%