Hi, I own the MORPG civ-online.com and it's growing quite fast. So I'm looking for a good PPC to put on the site. However, I haven't monetised my sites in the past, therefore I'm not sure which one to use. Which one do you think would be the best? Thanks, Lee.
Adsense most likely. The only way to know for sure is to experiment. Make sure you don't try and cheat them, follow their TOS, and test various ad placements, trying to put the ads within the content somehow, rather than off to the side or tucked away at the bottom. Targeting may be an issue for you initially however. For instance because your users may be talking about items/things from in the game, for example gold coins, you might end up with ads for real world currency exchange. Your users would probably not click that sort of thing, and you might want to look at using "google section targeting" to try and get the ads to be more focused on various online gaming topics, that your users are likely to click.
Great advice. I have been denied adsense many times in the past from legit websites. I'll give them a try again. +1 Rep, thanks mate.
I noticed with gaming sites and arcade sites ypn seems to work the best for most people. That bad thing about adsense it targets way to much so you will get links to free arcades, other game sites that dont payout alot per click if you can use yahoo to get random ads then they will payout much better. Another option I would suggest is emailing your members about related stuff to games with CPA offers. For example computer sutff, other online games, etc, Join up affiliate programs etc.