I got a "Google AdWords Free Optimization Offer" from Google. Is this any good or do they do more damage than good? I don't want them to optimize my account and then be worse off (not that I would expect too be). Anyone else go through this Optimization?
Depends on the vertical and who your rep is. My experience has been so-so... They can be helpful to find some terms you might be using but at the same time they are doing everything they can to get clicks but not necessarily the right ones.
sometimes its quite good if ytour camp. is not doing very well. But be carefull as google wants you to spent more money so they will give you some very broad terms etc. Accept the offer run it for a while and then you go thrpough and change it again! It could give you some good ideas!!
Thanks for the replies. Do they offer suggestions or tell you what they are going to do before they do it, or do they just go ahead and make changes before you have had any real input?
It All depends from whom you are Optimizing your Account. Before, giving your account for optimization, be sure that the concern personal should be Google Adwords Certified individual, also ask for reference work. I chosen Adwords certified professional for my personal website, and believe me i got positive results.