I found a company that can target my market: CPM is good or bad?

Discussion in 'Pay Per Click Advertising' started by MrSandMan, Jan 11, 2008.

  1. #1
    I'm new to this. But I think I found a good company that can target my market for a good rate. I am just now learning what CPM is (i.e. how many times your ad is displayed, not clicked)

    So if I understand right... for $4.00 1000 eyes can see my ad. Whether the prospect ignores the ad or not basically determines how attractive the ad is and how catchy the keywords are.

    Would some of you 'CPM' experts look this over and tell me if it would be good for a new website and tell me the pros and cons of running a CPM campaign.

    Thank you so much in advance!!!

     
    MrSandMan, Jan 11, 2008 IP
  2. happpy

    happpy Well-Known Member

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    #2
    these rates are crazy high.

    normally banner-CPM is around $ 0.20

    FIXION MEDIA seems to target the rock/heavymetal sector, so ofcourse pricing is higher cause targeting is better.

    anyway, if you manage to get into this network DO IT, the rates are great.
     
    happpy, Jun 20, 2010 IP