I do everything to score good High Scores, but still get it 4/10, please help Hi, I am targetting for a keyword, fixing my marriage My ad is : Fixing My Marriage Am I Fixing My Marriage ? Is Fixing My Marriage Is Right ? ifixingmymarriage.blogspot.com URL : http://ifixingmymarriage.blogspot.com I have included privacy policy in websites. What else I miss? Please help me....
Download my free Adwords FAQ for starters. QS is strongly influenced by click rates. Looking at your ad, I'm not surprised you are getting QS of 4. Nobody will click on it.
+1 on the previous comment. CTR is one of the main criteria of quality score. How are your ad groups segmented and relevant to each of its keywords is also the key.
I think you need to rewrite your ad text copy in order to convince people to click on your ad. Better click through will bring your QS up. I hope it helps!
You are right. Also there are too much "call to action". I feel you should give more info about fixing rather just hitting the eye ball with same keyword in all lines.
also make sure your onpage optimization has been done. title tags and header tags are all related to the adgroups > which relates the the keywords in that adgroup > and then the creative
I'm with VedoMedia, curious to see if any onpage changes have helped your QS and if changing your adcopy has improved CTR?