Hi all, i am running campaigns for legal site.daily budget for total campaign is $25.00. Daily Budget $25.00 CPC is $0.80 Avg.position 5-9 here i am getting 50 impressions per day,but no clicks.i am increasing CPC daily and increasing AVG. ad position.i want clicks on my adwords at any cost.please give suggestions. Cheers.
The poor CTR could be due to many different problems however look at the relevancy of your keywords and advert content. In marketing terms are you talking to the right people and are you sending the right message?
Hey Having a poor CTR is something that can be a result of many different factors. On the obvious side is the ad copy you have written - does i tmake searchers want to CLICK IT NOW to find out more? Not so obvious is your ad grouping and common keyword insertion to bold your ad and make it stand out more... I'm going to be holding a free online conference on CTR soon with a bloke who specialises in boosting CTR - pm me your email address and I'll send you the link to the room should you be interested. Cheers Stewart
Here are few things you can do - * First of all, check your quality score...if it is poor then you need to optimize your keywords, landing page & ad-copy * Improve your ad-copy & split test it * Check the Locations(countries & territories) you are targetting. Targeting smaller regions can result in more relevant ads with higher CTR's. Also if you've selected All locations then I believe the avg. ad-position of 5-9 will be calculated from all locations....so that means your ads might be positioned at 1-3 but to non-targetted audience & on 2nd or 3rd page to targetted audience. did you checked the position of your ad on google.co.uk or google.co.au ?
make sure your title matches keyword to get it bolded Use signs, symbols, ?'s, etc... to draw attention... other thatn that as long as your ad is relevant you may need to be in top 1-3 to get clicks ... just my 2 cents