I am struggling with keyword research, and Google Keyword Planner

Discussion in 'Search Engine Optimization' started by Scott Bradley, Dec 4, 2013.

  1. #1
    To get in the search rankings faster, I am really considering upping my social media. The last couple of weeks, I have been trying to get subscribers as many friends, and followers on various social media sites - Youtube(464 subscribers in the past 6 years), Twitter(42 followers), Instagram (10 followers), and Google+(92 followers), and Facebook(153 friends)

    I look at how some websites have a bunch of keywords instead of just one keyword, and they usually have both low competition and high competition keywords, instead of just one or the other.

    The thing is, I am trying to rank for a title/keyword for a ebook I am doing for Amazon Kindle, and its pretty hard to come up with a compelling title, that enough people will search for.

    I am trying to figure out how to properly use keywords in Google Keyword Planner.

    When I look at low competition keywords with as low as 150 searches per month and a CPC of say .50 cents , do you think that is good to rank for, and eventually get a lot of people to my site? If I chose that one, could those searches per month increase as I use social media from my YouTube page and other social media sites to backlink to my website with the book that i am writing? How well would this idea work?


    Or should I rank for something with still low competition, but say 1,500 searches per month, and cost per click of say .70 cents?

    The problem with some of these is that even with low competition keywords, when I do a search for that keyword in google, the search results may be too high 240, 000, 000 for example.

    Then if I do Allintitle: it might limit it down to like for example 60, 000 search results.


    Then again, I see people that just make up a keyword that no one would ever search for, but yet they have quite a lot of social media followers, and eventually if they get enough backlinks and likes from social media, they eventually get a lot of searches for that keyword, which translates into more traffic and buying. Since the keyword has gone viral, now its a popular search term that almost everyone searches for.
     
    Scott Bradley, Dec 4, 2013 IP
  2. Hawaythelads

    Hawaythelads Peon

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    #2
    Hi,
    By using adwords set up a few different campaigns with each key word and follow them over a course of time.
    That way you will be able to tell which one works best for you and then start targeting the chosen keywords with in your site.
    Thanks, Leighton
     
    Hawaythelads, Dec 4, 2013 IP
  3. vlada111

    vlada111 Well-Known Member

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    #3
    This might be helpful to you: https://forums.digitalpoint.com/threads/guide-how-to-analyze-competition.2695840/
     
    vlada111, Dec 4, 2013 IP
  4. rogerbinny

    rogerbinny Active Member

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    #4
    My suggestion is ,
    1) Find the related keywords in between 2000 - 5000 searches
    2) Now check the competition of each keywords
    3) Now choose the competition below 3,00,000
    4) Here you may sort most of the keywords right? now find some LSI keywords for that you may use ubersuggest.org or Google auto complete
    5) Optimize those primary and LSI keywords inside the content which will help you for better ranking

    For social media concentrate on StumbleUpon, Pinterest Too also make more followers in Twitter (Follow more peoples who are relevant to your Keyword/ interest) and make communicate with them using 'connect' at the top

    Hope This Helps!
     
    rogerbinny, Dec 4, 2013 IP
  5. John Dave

    John Dave Active Member

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    #5
    Try following the @vlada11 link he has explained it in a great manner. Even now i am getting how to use Keyword against the competitors great use of the post appreciated it.
     
    John Dave, Dec 5, 2013 IP
  6. nitu666

    nitu666 Member

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    #6
    You can first search the competitor site what keyword they use then take some range around 3000-5000 and search how much keyword is use in global or local search .This can be happen by google adword tool. when you search around this range then improve your range around 4,00,000 so that you analysis
     
    nitu666, Dec 5, 2013 IP