Sorry if this is not markting-related, but I didn't find a "Communication" subforum. I was wondering where I could tell the world about the launch of a new web site, a community web site. Something like Facebook (but different ). It's entirely free. Are there lists of web sites especialized such as PR sites, tech blogs, online newspapers, etc? How would you do to guarantee a memorable inauguration? Thanks.
You need to promote it just like a offline business. Advertise on related niche sites. Announce through blog posts and article writing. Build back links. Submit to all the search engines. Join forums of your targeted audience and let them know about the site. Any chance you get to advertise, take it. There are millions of sites, the ones who promote the hardest gets the traffic. Good Luck.
As well as press releases, social networking sites forums in your niche online classifieds Google Base post to blogs within your niche email sig That should get your site some good exposure
You could also make a commerial or a radio advertisement which makes the site look and sound interesting so you can get loads of people because how I see it myspace and hi5.com was out before facebook and facebook traffic rank is higher than both of em.
Wow what a broad question. I would just start clicking and reading this board. Think bigger friend - You're not launching a new social niche website, you're starting a new business, and it's online. Who is your target audience? Why are they there? Where are more like them? How do I attract them? What are my resources? Do I have a budget? Do I have a knowledge base for proven systems or deregulated tactics? You are going to get very sparatic answers here from ppl that have their own systems, their own knowledge base which works for them but not others. There is no majic formula unfortunately. There is no 'quickest/bestest ever' way (well, having a marketing budget is an exception). There are business advisors offline as there are online. Asking for a blueprint may be time wasted for you as you try others success perhaps in other fields... Now that I've rained on your parade and made an ass of myself I'll try to help a little *Read a LOT before you launch, do not launch then learn the basics. *Have an AMAZING reason for people to pre-signup (go look at uvme.com, great example of a prelaunch right now). *Prepare at least 1 or 2 marketing campaigns spread across as many channels as possible (banners/articles/video ads/text ads/email templates/print and offline ads/audio or radio ads. *If you have some money perhaps get a lead generation affiliate program integrated to boost pre and post launch sign ups. *Get hot girls to do great profiles, pay if you have to. *Make shirts/hats/merch with your .com on it - give it away/contest it. *Offer something to the first XXXX members before the launch and have a counter counting down. *Make groups on FB/MS/anywhere else you can. *Make and get people to do reviews on all social sites (install social bookmark tool on all your pages too). *WORK YOUR ASS OFF and think of as many deregulated tactics and untraditional methods as possible. The basics of business plus creative marketing are going to be your best weapons in any business. To your success, (been running a social site for 5.5 years, it's a jungle...best of luck with it). NC.
try contacting biggest TV Channels and their tv shows.. like MTV MTV INDIA.. and show a tv commercial like bharat matromonial.com