How to Value a Directory

Discussion in 'Directories' started by britishguy, Jan 7, 2007.

  1. #1
    This year has started off with a bang with 2 hot Directory Sales (that I know about) that have been posted on DP

    What is the your opinion on how to get an accurate valuation of a Directory?

    I know many people use 12 or 15 times monthly revenue etc etc

    But I think it is a bit more than that

    What do you think each module is worth in valuation

    Custom Designed Template
    Script
    Coding
    Traffic
    Page Rank
    Strongest Directories
    Number of Backlinks
    Number of SE Indexed Pages
    Number of Featured Listings
    Number of Regular Listings
    Deep Links
    Mods
    etc etc

    Additions
    The domain,how old the domain is.. thanks Richie ;)

    1- Directory which has potential to build back links in future (like sponsored phpld templates)
    2- Number of Permanent Back Links
    3- Unique Categories Structure
    4- Unique Content (like description for each category on category pages) thanks coolweb

    The difference compare to other directories. thanks Antonio

    Lets all work together on this as it will assist us all in the Directory Market


    Please Post Your Directory Valuation Criteria here :-

    Thanks :D
     
    britishguy, Jan 7, 2007 IP
    coolweb likes this.
  2. Richie_Ni

    Richie_Ni Illustrious Member

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    #2
    A few additions:
    The domain,how old the domain is.. :)
     
    Richie_Ni, Jan 7, 2007 IP
  3. coolweb

    coolweb Notable Member

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    #3
    I agree all the factors you included in the main post, these count when one is going to buy/sell a directory.

    Here are few more factors i want to include:

    1- Directory which has potential to build back links in future (like sponsored phpld templates)
    2- Number of Permanent Back Links
    3- Unique Categories Structure
    4- Unique Content (like description for each category on category pages)
     
    coolweb, Jan 7, 2007 IP
  4. Antonio

    Antonio Well-Known Member

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    #4
    The difference compare to other directories.

    Why google is google, only because of its difference, its new powerful product ;)
     
    Antonio, Jan 7, 2007 IP
  5. britishguy

    britishguy Prominent Member

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    #5
    What about prices in USD Per Each Module ?

    I know this is not an exact art but estimations please :)
     
    britishguy, Jan 7, 2007 IP