How to Track E-Commerse Website?

Discussion in 'Google Analytics' started by geneeindia, Sep 7, 2010.

  1. #1
    I have an e-commerse website and i want to configure website with google analytics acount. How can i do this and what is the process to do this work? How can i configure e commerse website?
     
    geneeindia, Sep 7, 2010 IP
  2. smartamit04

    smartamit04 Peon

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    #2
    Hi,
    Just go in google analytics and go on Profile Settings and edit Main Website Profile Information (select yes for e-commerce based website)
     
    smartamit04, Sep 8, 2010 IP
  3. imperialDirectory

    imperialDirectory Peon

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    #3
    Also, you will need to setup ecommerce tracking code. Here's the document: http://code.google.com/apis/analytics/docs/tracking/gaTrackingEcommerce.html

    Basically you will need to put tracking code on your "invoice" page. With the invoice's info, such as invoice #, total sales, tax, shipping etc. Also, if you want more details, you can add products' info as well, such as product's #, name etc.

    Setting e-commerce is very useful to study user's purchase behavior in different regions.
     
    imperialDirectory, Sep 14, 2010 IP
  4. sess987

    sess987 Peon

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    #4
    If your using magento it incorporates google analytics so that all you need to do is enter in your tracking code
     
    sess987, Sep 21, 2010 IP