Hello, We are thinking to advertise our software & scripts with google adwords so how to start and how much monthly budget we need to maintain minimum ? If anyone know please reply in detail.
Advertising with Google adwords is not an easy task. You need to know in deep about some important terms like 1. keyword 2. Competition 3. Searches (Local monthly + Global monthly) After analyzing above thing you can target minimum amount for single keyword
Open an adwords account, you will receive email from google, with the phone number that provide free 30 days support.They help you setup campaign, etc...I personally haven't used phone support, but hope it is as good as it said.
your budget will depend on certain factors. like competition, no. of searches, and how well you would like to rank. bare in mind that Adwords advertising work in bidding. so if you want to rank higher than your competition on a certain keyword. you will set a highest bid and daily budget. for starters this is the setup i use step 1: describe and write down your perfect customer. example. my perfect customer is looking for a whitening soap that is for sensitive skin. my customer is looking for information about skin whitening soap for sensitive skin step 2: i go to google and pretend I am that customer so i type "whitening soap for sensitive skin"- this would be your keyword phrase step 3: i go to google keyword tool and check this keyword phrase to see how many people searching for this and see how much competition there is step 4: i go to traffic estimator and set my highest bid to 10 and daily budget to 50- this will depend on your real daily budget step 5: i gather these information and write them down step 6: i make sure my website has information about whitening soap for sensitive skin and also some videos related to it then a buy now button. step 7: i create my first campaign using free vouchers to test that way i dont spend money outright step 8: creating your first campaign is easy and can be done in 15 minutes. tip. i uncheck the option to advertise in content network and search partners if i am just starting. step 9: the ad must have the keyword in it as well. so i would use Whitening soap for sensitive skin Facts about whitening soap website url remember that there are 2 types of audiences. people who will buy and people who are only looking for information. to attend to both these types. people who will buy.. show them the buy button, and for those people who are loooking for information. have them download a report in exchange of their name and email. Hope this helps you.