I see in my ads that each ad has a unique number, may be within the campaign or the account, or the whole system. The thing is there "is" a creative ID to which identify our ads. Can this creativeID be sent in the landing page parameters, like the "{keyword}" thing?
I don't know if I got what do you want exactly but: I understood that you want to send the ad id to a tag variable to your landing page. As far as I know there is no variable to send it. But you can send it by adding it manually to each of your destination URL on each of your ads, just adding a tag like: &adid=xxxxxxx for each of your ad destination URLs but it will not work if you use redirection per keyword in your adgroups like: keyword1 ** url1 keyword2 ** url2 as the ad destination url will be ignored.
Yes, that's exactly my question. I was wondering that if instead of adding a tag like: &adid=xxxxxxx, I could just do something like &adid={creativeid}.
let me correct this: you have also the {ifserach:} and {ifcontent:} parameter that distinguish if the click is from search or content network example: http://www.mysite.com?clickfrom={ifsearch:Search}{ifcontent:Content} that will result http://www.mysite.com?clickfrom=Search when search network - or - http://www.mysite.com?clickfrom=Content when content network
The parameter you are looking for is {creative} H (I use this in the URL in combination with {keyword} when tracking adwords performance for Taguchi split testing etc)