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How to reduce the "Bounce Rate"?

Discussion in 'Google Analytics' started by michaelvk, Dec 16, 2010.

  1. cazort

    cazort Peon

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    #21
    Bounce rate depends hugely on the type of traffic. Stumbleupon can generate tons of traffic, but it will always have an extremely high bounce rate. It also depends on which page people are landing on.

    Looking at bounce rate by traffic sources can give you a good idea of where to focus your efforts in order to locate ways of promoting your site that will reach the people who are most interested in exploring it thoroughly.

    If people are finding your site's homepage through an organic search, and are bouncing (leaving), that's a bad sign. But I would not be concerned about a high bounce rate if your traffic is coming through a site like stumbleupon.

    It's also helpful to look at the bounce rate by content. Look at which pages have a high bounce rate. If those pages are isolated articles that are not as closely related to the main subject matter of your site, I wouldn't worry about a high bounce rate. But if they're intended to be landing pages that draw in people to explore your site, then a high bounce rate on those pages is a sign that they aren't working, and that you need to work on those pages.
    SEMrush
     
    cazort, Dec 23, 2010 IP
    SEMrush
  2. vkamobi

    vkamobi Peon

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    #22
    my bounce rate is around 54%, not good for my shopping site. content is the King of the Kings, maybe should spare no efforts to make the content attractive
     
    vkamobi, Dec 23, 2010 IP
  3. indiahosting123

    indiahosting123 Guest

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    #23
    y0ou can reduce the bounce rate by maintain the content of the landing page you have need to take the information about the keyword on landing page through which the visitor come to your site when they do not get the information relevant to the link they back from your site without more pageviews of your site
     
    indiahosting123, Dec 23, 2010 IP
  4. cdx

    cdx Peon

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    #24
    Yes and No.

    Basically, I agree. You should not pay too much attention and get crazy.
    BUT, improving your time-on-site+Bounce rate is always a good thing.

    So, if in X niche , a 80% bounce rate is good, making it 75% won't be a bad thing.
    As a 'stand alone' factor - it's a good thing to look at over time...
     
    cdx, Dec 26, 2010 IP
  5. helpdesk

    helpdesk Greenhorn

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    #25
    Is clicky similar to google analytics?? Can you explain how to use it in the most effective manner??
     
    helpdesk, Dec 26, 2010 IP
  6. allthehaillians

    allthehaillians Peon

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    #26
    Quality content is best way to reduce the bounce rate.
     
    allthehaillians, Dec 26, 2010 IP
  7. webanalytiker

    webanalytiker Greenhorn

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    #27
    Content is very important to reduce the bounce rate off course, but the most important is a clear Call to Action. Make it very obvious what next step is. If it is a product page, then make it easy to add the product to the basket button. Make a good button in contrast colors etc.

    Every page should have one Call to action
     
    webanalytiker, Dec 27, 2010 IP
  8. winning urge

    winning urge Peon

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    #28
    Bounce rates are totally depend on visitors behavior. It keeps on up and down. The more useful info they find, the lessor will be your bounce rate. So take care of your contents and useful information you provide the visitors you serve.
     
    winning urge, Dec 27, 2010 IP
  9. joshuaty2010

    joshuaty2010 Peon

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    #29
    Yes i agree, if your visitors has get the reason for them to stay you will get a better bounce rate.
     
    joshuaty2010, Dec 27, 2010 IP
  10. Eric89

    Eric89 Peon

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    #30
    Put some interactive content on your site,also create a side portion for updated news about your niche.These techniques will really effect your website bounce rate..
     
    Eric89, Dec 28, 2010 IP
  11. Make a perfect site

    Make a perfect site Well-Known Member

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    #31
    Start a newsletter!
     
    Make a perfect site, Dec 28, 2010 IP
  12. Rituja

    Rituja Peon

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    #32
    there are many reasons of increasing bounce rate. your content, site view is not good, more loading time, no suitable keyword. so first find out reason, and start work on it.
     
    Rituja, Jan 4, 2011 IP
  13. joesmith1608

    joesmith1608 Peon

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    #33
    you can reduce your bounce rate by satisfying your users,by giving information and which they need.
     
    joesmith1608, Jan 5, 2011 IP
  14. alman0000

    alman0000 Peon

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    #34
    Better content is a good way to reduce the bounce rate.
     
    alman0000, Jan 5, 2011 IP
  15. Tounsi

    Tounsi Peon

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    #35
    Make more moving pages
     
    Tounsi, Jan 5, 2011 IP
  16. Steve Marino

    Steve Marino Peon

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    #36
    Bounce rates shouldn't be too heavily concentrated on, they should be looked at in conjunction with your traffic stats. If you're attracting non-targeted traffic then naturally your bounce rates are going to increase.
     
    Steve Marino, Jan 5, 2011 IP
  17. seoamit04

    seoamit04 Peon

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    #37
    Improve the content quality of "top exiting page".
    for "top exit page" see visitor section in your Google Analytic.
     
    seoamit04, Jan 5, 2011 IP
  18. jkthomas

    jkthomas Peon

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    #38
    my site have good content ,services and well optimize but bounce rate high how to reduce it
     
    jkthomas, Jan 5, 2011 IP
  19. harris123456

    harris123456 Peon

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    #39
    i have just made a new website. and add google analytics code in it. i dont know about what is bounce rate? 1st it was under 1%, but now its increasing. would any body plz tell me what actually bounce rate is?
     
    harris123456, Jan 6, 2011 IP
  20. dburdon

    dburdon Peon

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    #40
    An average bounce rate is around 40%. But this varies by market category.
     
    dburdon, Jan 6, 2011 IP