How to Promote Online Video Game

Discussion in 'General Marketing' started by lawdog, Nov 28, 2006.

  1. #1
    I just started working for a company that spent good money on a flash video game promoting their brand. It is fun to play but has gotten no traffic. Can anyone recommend ways to promote it. I have started by posting to relevent blogs.
     
    lawdog, Nov 28, 2006 IP
  2. drig

    drig Peon

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    #2
    Give the game away for free to flash game sites. Give the game an into so you get the exposure.
     
    drig, Nov 28, 2006 IP
  3. lawdog

    lawdog Well-Known Member

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    #3
    If we give it away will we still host it. I ask becuase our company will be promoting more than one deal so the ads will need to change. If we give it away is it better to just promote the brand and not the products that change every month?
     
    lawdog, Nov 29, 2006 IP
  4. Nitin M

    Nitin M White/Gray/Black Hat

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    #4
    you could give it away but still change the ads/promotionals in the game ... they should by dynamically loaded and not hard-coded in the game. make them pull from your server and then you can change them whenever you want regardless of where the actual fla is being hosted.
     
    Nitin M, Nov 29, 2006 IP
  5. roy77

    roy77 Active Member

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    #5
    hey lawdog, A good idea will be to put a section in your site for "free site content" so webmasters can put your flash games on their site. By the way, if you are interasted in putting the games for free webmaster use, i would like to consider putting them on my gaming site. PM me plessseee!! peacee
    roy77
     
    roy77, Nov 29, 2006 IP
  6. DSeguin

    DSeguin Peon

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    #6
    I know for a fact when I, or any of the people I know think of online flash games addictinggames.com comes to mind right away. Is there anyway you can give other games or a sample to them? They can generate a lot of traffic for you if your game is fun.
     
    DSeguin, Nov 29, 2006 IP
  7. Anita

    Anita Peon

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    #7
    Or you could give away just a portion of the game with a link to your site to play the whole thing
     
    Anita, Nov 29, 2006 IP
  8. chewbacca

    chewbacca Peon

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    #8
    Another way would be to just tell people. Word-of-mouth works especially well for games, in my experience (and even more if the game is exclusive).
     
    chewbacca, Nov 29, 2006 IP
  9. Pammer

    Pammer Notable Member

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    #9
    Get stumbled, put your online games on social bookmarks and made some fantastic good Adventure and arcade games.... i wanna play that :D :D
     
    Pammer, Nov 29, 2006 IP
  10. briankoz

    briankoz Peon

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    #10
    If it's a really fun game, you could try doing a small press release on it (even a free one). You could also send a quick e-mail to a few relevant sites to see if they find it cool enough to make mention of it.

    Brian
     
    briankoz, Nov 29, 2006 IP
  11. sebastya

    sebastya Well-Known Member

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    #11
    show a url in the game...then submit it to newgrounds
     
    sebastya, Nov 29, 2006 IP