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How to promote Android App?

Discussion in 'General Marketing' started by creativewebmaster, Jul 4, 2016.

  1. #1
    Hello Folks,

    Thank you in advance to see this post.

    I have recently created my first music player app in android. Can you please suggest me the best and perfect way to promote? Please suggest me to free marketing tips if you can.

    Here are the app URL in case if you have some different way to suggest me.

    https://play.google.com/store/apps/details?id=com.epixeltechnologies.musicplayer

    Thanks a lot!
     
    creativewebmaster, Jul 4, 2016 IP
  2. AppBoost

    AppBoost Banned

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    #2
    Free methods to promote apps

    Exchange installs & reviews

    You can try to post about install/review exchange on some Android forums. Yo can post more on networks where publishers can exchange installs and reviews each other. However, generating installs or reviews from users will take much longer time. As even you offer install and reviews to others, others may not do same in return.

    Social media networks

    Having a Facebook Page, Twitter or Instagram for your app is a must-have where you can ask them how they like your app designs and features and any get feedbacks. Also, you can share any news about your app, etc. However, remember not to make your posts only about your app, though. That is boring. It’s like talking to someone at a party who only talks about themselves. You also can post in some Facebook app promotion groups.

    Make a video

    Videos shows great ability even just 30 seconds, it has power to show users why the App is worth a try on Youtube. Make up a story of your app? Show the real life? Yeah, both OK.

    Offline promotion

    Make connect with your friends and families. You may ask them to help you spread your app in their relationship circle. Also, participate in meetings or conferences that are relevant to your App, and make full use of it to build partnerships.

    Content Promotion

    It is something like PR, which also helps app/app link with essays. It is your own blog, we mean you can introduce any information of your app. And you post the blog in some marketing sites like Quora to get more external links.

    When you need some paid ones, please comment here. I would like to share you more and hope these tips will help you a lot.

    Cheers!
     
    AppBoost, Jul 8, 2016 IP
    jrbiz likes this.
  3. SiaGarcia

    SiaGarcia Peon

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    #3
    Your application has a beautiful design. Try to share in the relevant groups.
     
    SiaGarcia, Jul 12, 2016 IP
  4. ahsanabrar

    ahsanabrar Greenhorn

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    #4
    Social media are the great medium to promote an App, Along all this if you try Email marketing that will be a good punch.
     
    ahsanabrar, Jul 12, 2016 IP
  5. seoaceindia

    seoaceindia Banned

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    #5
    buy some direct installer service provider.
     
    seoaceindia, Jul 12, 2016 IP
  6. AppBoost

    AppBoost Banned

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    #6
    Yeah, it is also an effective way. But it will cost some. There are far efficient ways to promote app if publishers get enough budget. If need these paid methods, please check below.

    App Store Optimization

    App Store Optimization the greatest influence on the numbers of downloads once your App is on display in the stores, which is also the most effective way to increase app downloads. You need to know these app details also will affect the downloads numbers: a detailed description, keywords, special features, and benefits.

    All apps are made into different categories with keywords. So Keyword Optimization is still far important than other factors. You can buy installs from real users gathering in some site, such as --Asotop1.com. The app will generate many downloads in a short period which also will push app rank higher. Of course, higher ranking app will attract more potential users.

    CPI advertising

    No matter your app is paid or free, Cost-per-install ad payment method is a good way to show ads in the ad network. As install is the final goal for app, CPC or CPM will not be available for apps comparing with CPI.

    Press Release

    Press Release will obtain very positive results thanks to the “newness” factor associated with Apps. You will post your app features on the press release sites, related column, etc.

    App reviews and rating

    Apps that have more positive reviews is more likely to be downloaded. Therefore, you can invite your friends, families, followers on socia media and users to write positive reviews on your app.
     
    AppBoost, Jul 13, 2016 IP
  7. Jagdeep mAlik

    Jagdeep mAlik Member

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    #7
    I suggest you to make a promotional video for your app. Share this promo video all over the net. Upload it on YouTube, Vimeo and share it with Animated Ninja. A quirky promo video can help you get viewer's attention and also help you to get downloads. A beautiful and engaging promo video like these app videos, not online spread awareness about your app, butalso helps your app to rank high in google ranking.
     
    Jagdeep mAlik, Jul 13, 2016 IP
  8. daica85

    daica85 Well-Known Member

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    #8
    If you have some budgets, I would suggest you run Facebook ads for app install. With this way, you can target exactly your right audiences with age, gender, position, interest, behavior,...and many things you can target to.
     
    daica85, Jul 17, 2016 IP
  9. KylieSweet

    KylieSweet Well-Known Member

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    #9
    Use different platforms in which you can promote your android app with supporting content that is new and interesting to the users.
     
    KylieSweet, Jul 18, 2016 IP
  10. DJ Swanepoel

    DJ Swanepoel Greenhorn

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    #10
    A little hidden gym is to use a third party advertising company like Tapjoy to get a quick burst of incentivized downloads to boost your organic search rankings. You can get CPI (cost per install) downloads from them for around $.10 per install. Now, they aren't going to be very good quality but if you get a decent enough amount you will jump in your rankings and see installs coming organically. Those organic install, in turn, will be your money makers.

    Used that technical dozens of times.
     
    DJ Swanepoel, Jul 19, 2016 IP
  11. Ashley Robertson

    Ashley Robertson Peon

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    #11
    Create an awesome video for your app, how it perform and help users. Post on youtube and share on different social networks such as Facebook, Twitter, Instagram.
     
    Ashley Robertson, Sep 20, 2016 IP
  12. Natashawilliams

    Natashawilliams Greenhorn

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    #12
    I think Social media is best option to promote your application
     
    Natashawilliams, Sep 21, 2016 IP
  13. tahmina Rimmi

    tahmina Rimmi Member

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    #13
    hello
    here i shared 10 steps to promote yr app

    1) Offer App install using Facebook ads
    2) Finish and Optimize your App
    3. Submit to Multiple store
    4.Make a Freemium app
    5. Promoting through free content
    6.Promote on YouTube
    7.Get a gorgeous icon
    8. Use social media
    9. Press-release
    10. Advertise about your App
    11. Do back-linking

    thank u
     
    tahmina Rimmi, Sep 21, 2016 IP
  14. Bernard Mark

    Bernard Mark Member

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    #14
    There must be a lot of such app out there, so one important factor to put into consideration is what competitive edge you have over others, try to make sure your own app has a very unique feature that other do not have, or that it solves a problem users experience with other apps. Try to create incentives for users who post reviews, because a lot of the reviews will work magic for you especially if they are positive. Wish you the best man
     
    Bernard Mark, Oct 7, 2016 IP
  15. Marco OZYURT

    Marco OZYURT Greenhorn

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    #15
    You can put on Codecrayon website. It would be one option.
     
    Marco OZYURT, Mar 2, 2017 IP
  16. robinymym

    robinymym Active Member

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    #16
    1. Build a microsite. This one or two-pager showcases your app to the web audience. ...
    2. Build a teaser website. ...
    3. Start a blog. ...
    4. Share your content. ...
    5. Create a product video. ...
    6. Get press, tons of it. ...
    7. Pitch to app review websites. ...
    8. Contact bloggers who would care.
     
    robinymym, Mar 3, 2017 IP
  17. anishasharma

    anishasharma Greenhorn

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    #17
    thanks for the informations
     
    anishasharma, Mar 7, 2017 IP
  18. isharamob

    isharamob Banned

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    #18
    To my mind, promoting is to have as good ASO as possible. App Store Optimization is the process of ranking highly in the app store’s search query results. ASO marketers and mobile marketing companies consider that high rank in search results will increase downloads of your app. You should follow this steps to optimize your app for mobile app store.

    1) Find keywords that people use searching for the app similar to yours. You have to put them in your app’s title, description etc.

    2) Define the audience you’re targeting

    3) Propose your friends to download your app and then to write some reviews or rate it. Amount of downloads, reviews and ratings are things which determine position of your app in search results.

    4) You should find the right keywords and such sites, as SearchMan, ASOdesk, AppAnnie and many others will help you.
     
    isharamob, Mar 14, 2017 IP
  19. Anthonin F

    Anthonin F Peon

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    #19
    Your application looks really nice!
    I think promoting on Android forums and Android games websites will be the most effective way. Even though Social Media promotion will still be productive, you are going to reach a large non-targeted audience that don't use an Android device.
    Good luck!
     
    Anthonin F, Mar 23, 2017 IP
  20. metricbuzz

    metricbuzz Member

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    #20
    Since it is a music player app, then Facebook promotion gives you all the things you want. Go with facebook Paid promotional activities. Advertise with video posts to get more impressions and clicks.

    Facebook for app install costs you more in average facebook costs 2$+ for an app install. So its better you move with posts alone. The person who really interested in your app must try it.

    If you want to target India, then use whatsapp as the best medium to reach tons and tons of mobile users
    Other folks has already added some good points above.
     
    metricbuzz, Mar 23, 2017 IP