Genally, The sale products site mainly have three type pages. the home page the category page the product page. How to optimize theme? could you make some examples? thank you
Now you have to think different look of your website, it shouldn't be in the old method, where flashy stuffs are there and you would optimize with the help of link building. You can put content which supports your product, in the way of description, reviews etc...for each product there should be sufficient text so that it would get on-page optimization benefit.