How to optimize site for exact search...?

I just want to ask, how to optimize a site for exact search ? See this result: http://www.google.co.uk/search?hl=en&q=sex+toys&meta=

and this: http://www.google.co.uk/search?hl=en&q=buy+sex+toys&meta=



Google is giving too much importance to these sites: sextoys.co.uk & lovehoney.co.uk and displaying result in a different and attractive way... whats the exact reason behind this...?

Is there any specific things which we need to implement in our site...? so that google will give the same result for our site also....?

Any response and suggestion would be appriciated....Thanks...

 

thats called an author site for that keyword. Google sees that site as an authority site for that keyword.

I did ask about the same thing.. That was the answer given.
If you search regarding this, you can have better answers.

 

Thanks "hasbehas" for your reply, but still i didn't get the things to be implemented to get such results... any body else who know and want to suggest me for the same....?

 

That is a good point of view over there. Wondering if there are any other recommendations ?

 

My understanding is that, if your site is the result of a keyword for more than 1 records , this must be that.

So for the keyword "aaaaaaaa"

your sites is going to appear at the search results within the first 4-5-6 results with different pages like;

1. yoursite.com/info
2. yoursite.com/info/detail.htm
3. yoursite.com/guide/go.htm
4. someothersite.com/gone.php
5. yoursite.com/list.htm
.........

Then google sees your site as the most relevant site regarding that keyword.

So they make you and authority site for that keyword.

Please correct me if I am wrong guys..

 

This sounds very effective now. This may be one of the reason behind this... by the way thanks "hasbehas".

Any other reasons DP members...?