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To optimized a website or blog, first search for the related keywords for your website then perform the on-page & off-page optimization steps for it: On-page optimization: 1. Create & add title & meta tags 2. Optimized the content 3. add your website in webmaster tools 4. create & add HTML & XML sitemap Off-page Optimization: 1. Directory Submission 2. Article Submission 3. Social Bookmarking 4. Press release submission 5. classified ads submission 6. social networking 7. Forum posting 8 blog posting etc...
Unique Wording On Every Page, Update The Title Tags, Update The Meta Descriptions, Add Footer Links For Navigation, Watch For Duplicate Content this way you Optimize your website or blog...