How to market our comic in a competition?

Discussion in 'General Marketing' started by Foxy Comics, Jun 2, 2010.

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  1. #1
    Hi,

    I'm part of the team that has created a new comic called The Foxtones (it's about a time-traveling girl band, with a robot, an alien and a former gun-for-hire!). It is competing in this year's Small Press Idol contest, which is essentially a contest amongst a group of new comic projects, with the winners getting their issues printed and distributed.

    A big part of winning is gaining votes, so we'd like to know how we can improve our online marketing efforts, particularly in the immediate short-term. We've already got a website up at http://www.thefoxtones.com, which is currently just a WordPress blog we post news on from time-to-time.

    One of the main methods of gaining votes is getting readers to download our preview issue, which is available as a PDF file from this link - http://www.smallpressidol.com/site/dload.php?id=22. Votes only count when that link is used, so what would be the best way to promote that link and get readers to download it and check it out?

    Thanks!
     
    Foxy Comics, Jun 2, 2010 IP
  2. aeroz1

    aeroz1 Active Member

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    #2
    All we need to know is how to market our comics in the Internet, which has little to no overhead fees or charges. More time can be effectively spent on developing the webcomic better, or to have private time for oneself.
     
    aeroz1, Jun 2, 2010 IP
  3. fantasycreative

    fantasycreative Peon

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    #3
    I'd try facebook and twitter, viral voting is big these days and gets a lot of attention. If it's a good comic, then you don't have anything to worry about :)
     
    fantasycreative, Jun 2, 2010 IP
  4. Foxy Comics

    Foxy Comics Peon

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    #4
    Are there any other good sites where we can quickly get the word out to a lot of people?
     
    Foxy Comics, Jun 3, 2010 IP
  5. mastermind007

    mastermind007 Well-Known Member

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    #5
    I would definitely setup a Facebook fan page and twitter account and link from your site. I'd also probably hire someone to make some youtube videos to put out there as well to get more exposure...maybe some press releases as well.
     
    mastermind007, Jun 3, 2010 IP
  6. Foxy Comics

    Foxy Comics Peon

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    #6
    Thanks for the ideas, I'll give them a try. I've set up a tinyurl link and it's been working well so far. So if there are any comic fans out there, check out our high-res preview of The Time Travelling Foxtones 1st issue @ tinyurl.com/foxtones
     
    Foxy Comics, Jun 4, 2010 IP
  7. fantasycreative

    fantasycreative Peon

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    #7
    There are no real quick fixes for exposure, building up a fan base takes time and effort and in most cases a bit of creativity. The best place to start would be facebook/twitter, both are free and have massive global reach.
     
    fantasycreative, Jun 5, 2010 IP