Many forums carry a common question,how to know if my website is penalized by Google. As most of the members just post their answer to get link, often the right information is not circulated. Here an attempt is made to offer the right information. First of all it is important to understand what exactly Google penalty is, when it is imposed, what are its signs and finally how to get rid of it. In simple language when a webmaster attempts to deceive search engine like Google in order to enjoy huge benefits, then it is punished by the search engine with a tool termed as Google Penalty.Google Penalty is to a very large extent related to search engine optimization tactics. As it is well known search engine optimization means making use of techniques to make a website search engine and user friendly so as to boost its ranking. This involves making use of ethical or natural methods. When a webmaster or SEO expert tries to improve the ranking of his website by unethical ways then he gets into the trap of Google Penalty. When Google Penalty is imposed? The following are few incidences when it is seen that the site is penalized when: Duplicate or copied content is used in the website. Excessive keywords are used in the content. Content is poorly written with lots of spelling and grammar errors. Excessive link farming is done. Excessive submission is done through software. Quick links are generated through any automated tool. How to know if my website is penalized by Google? There are many implications to show that the sight is actually penalized by Google. Few very common one are given as under: When site is not visible even with its actual name in Google. When there are NO results found when you type link:yoursite.com When the site is suddenly away from most of the search terms. When Google analytics show a drastic reduction in the number of visitors etc. How to get the site back from Google Penalty? Many people say it is impossible to get a site back from Google Penalty and the only option is to sell the domain. However the same is absolutely wrong. Penalty is imposed when something is wrong and when that wrong is corrected then it is returned the same status. Still the following are few measures you need to take to bring your site back to normal. Firstly change the content of your site with optimum keyword density. Take help of expert content writer to write content of your website. Completely change your website. It means add more pages, change content, navigation and so on. Even it is better to change the hosting service. Put request for inclusion to Webmaster Central. Paste fresh Google analytics codes Say no to link farming, Finally, start offering useful information and using ethical SEO tactics. By following these ways, it is sure your site will be back in the position it was few months before. Good Luck!