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How to increase your Adsense CTR/CPC and EARNINGS

Discussion in 'AdSense' started by enderz, Jan 11, 2016.

  1. #1
    This has worked for me in many different niches, it has to be tested of course for each site against current CTR.
    (btw, increasing your CTR will increase the CPC as well).

    1. Put a video in your content (find something that is related of course to your content as interesting as possible, the longer the better), between the top of your page and the middle, above the fold
    2. Please wide banner ads above and below the video

    Here is what is happening:
    A. People love videos, they stay and watch it (specially if it is interesting)
    B. With a video in contrary to "text" they are not scrolling, so the ad is there infront of them all the time
    C. Here is the interesting part:
    Even if the video is interesting people are not patient (cultural thing, we are used to do many things at the same time, we are used to short and quick videos, etc.), at some point a psychological conflict arises: on one hand I enjoy the video, on the other hand I want to go away, I feel uncomfortable and need someone to "rescue" me, and here it is: an ad!

    No matter if you "buy" or not the above points, try it and in most cases it will make your desktop CTR (hence earning) higher.

    On mobile the story is a bit different, since there in many devices the video is played as full screen and hides the ads, it requires a bit different tweaking.

    Let me know how it worked for you :)
     
    enderz, Jan 11, 2016 IP
  2. Minesh Parikh

    Minesh Parikh Member

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    #2
    Thanks for Sharing
     
    Minesh Parikh, Jan 20, 2016 IP
  3. Engineer2Blogger

    Engineer2Blogger Peon

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    #3
    Thanks for sharing, nice tip!
     
    Engineer2Blogger, Jan 21, 2016 IP
  4. enderz

    enderz Active Member

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    #4
    You welcome :)
     
    enderz, Jan 23, 2016 IP
  5. aloeindica

    aloeindica Member

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    #5
    thanks for sharing.
     
    aloeindica, Jan 23, 2016 IP
  6. enderz

    enderz Active Member

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    #6
    Thanks! :)
     
    enderz, Jan 24, 2016 IP
  7. Minesh Parikh

    Minesh Parikh Member

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    #7
    :)
     
    Minesh Parikh, Jan 24, 2016 IP
  8. agenk

    agenk Notable Member

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    #8
    greet post
     
    agenk, Jan 24, 2016 IP
  9. iphoneglance

    iphoneglance Well-Known Member

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    #9
    I'm going to try this out
     
    iphoneglance, Jan 24, 2016 IP
  10. enderz

    enderz Active Member

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    #10
    Dont forget to come back and let us know how it went!
     
    enderz, Jan 25, 2016 IP
  11. iphoneglance

    iphoneglance Well-Known Member

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    #11
    I will do
     
    iphoneglance, Jan 25, 2016 IP
  12. Alex Savvy

    Alex Savvy Banned

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    #12
    sometimes they dont stay on the video area. if they are boring with the video, usually finish reading the articles, then the ads on the bottom will be their travelling next.
     
    Alex Savvy, Jan 28, 2016 IP
    ritesh8385 and blubloc.annm like this.