There are many ways to be followed to increase you adsense earnings... 1. Include adsense ads within your posts. 2. Have a 728*90 ad in your header which is likely to be clicked because of the visibility. 3. Have link units below/above your Nav menu. 4. Have a adsense unit between the title and the content of your post. 5. An adsense unit at the end of the content of your post.