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How to increase delivery rate of your mail server

Discussion in 'Site & Server Administration' started by O-D-T, Feb 9, 2015.

  1. #1
    Here is a summary of our new blog post ( How to Setup Your Own Mail Server that Will Deliver ) that discusses methods and technologies that are required today in order to achieve an excellent delivery rate, if you use your own mail server for sending emails.

    So, what to do with your mail server, if you want to deliver like top services out there?
    1. Choose mail server software that supports DKIM.
    2. Run the mail server on a machine with dedicated IP address and set a valid PTR record for it that starts with "mail", "smtp" or "mx".
    3. Create a restrictive SPF DNS record.
    4. Generate DKIM keys, configure your mail server to use the private key to sign outgoing emails and publish the public key in DKIM DNS record.
    5. Do have postmaster account or alias.
    6. If you use no-reply address, create a mailbox or alias for it.
    7. Make sure your server is not configured to be an open relay or a proxy.
    8. Test your DKIM/SPF settings, do not forget Hotmail test.
    9. Regularly check your mail server’s IP address against blacklists. Ask for removal if you are blacklisted. Comply with CAN-SPAM.
    10. Optionally, consider buying Return Path Certification if you need high delivery rate to Microsoft and Yahoo emails.

     
    O-D-T, Feb 9, 2015 IP
    Jeffr2014 likes this.