How to increase country specific traffic???

As you all know the internet is a big place and is a global instrument.

Can you please suggest an idea on how to increase traffic from a specific country - lets say USA?

Since we do so much SEO which includes getting good ranking for your keywords that could still equate to zero sales if you are selling goods since the majority of the traffic may not be from converting customers.

So how do we 'increase' traffic for a certain country?

Many Thanks

B

 

I think using that specific domains country would help? Such as .us for the united states. That is what I've heard from some people, but without the domain I've never heard of it, other having that countries language primary?

 

You can make pages in different languages. You can also make keywords similar to the country your trying to target. For example if you have a site on used cars, and you want to target Australia used cars, then change your keywords to "Australia Used Cars" on that page, etc.

 

So if you need USA customers, but at the moment you are getting more SA customers then you cannot control this?

I also heard that country domains will help - then whats so good about a .com?

.us domain I do not think are restricted to US citezens so how would a UK guy buy one?

More input form others please.....

 

Languages may help - but if your target is the US then they speak English unless I change 'S' s to Z.

"Australian Used Cars" is appropriate for products that are only located in Australia - but if you are selling products that could be easily sold globally then such keywords cannot be used.

Just an example - you cannot write "Australian Vibrators" becuase firstly no one will type that in and the product is not a local niche but a global one.

So the traffic needs to be refined by country for a products that is global.

 

Advertising with Adwords is one way to control location of visitors, but I don't know if you advertise.

You can't control search engine traffic, since Google, Yahoo, MSN are global. Like you said, if something isn't categorized in a specific niche, but instead globally then your going to get global visitors. Increasing content and traffic will help increase the overall ratio of American visitors compared to SA visitors. If you had 1,000 people per day and 700 were from SA, and 300 were from the US. If you got traffic up to 3,000 per day, the same ratio might follow and overall US visitors would increase.

 

Adwords - good idea.

So the other idea is to increase traffic to increase your required proportion of traffic.

Also perhaps use that countries tld also.


Sounds good - thanks.

 

Yeah, PPC is the fastest way to increase targeted geo specific traffic. Usually the traffic in these countries is less expensive than the US based keywords.

Also, I would market my affiliate program to those countries/languages to increase your reach through affiliates.

Hope that helps some..

Regards,

 

The affiliate idea is a good one!


About having a tld specific domain to aid your .com - how would that work?

Two fully blown websites or the tld acting as a 5 - 10 page advert directing customers to .com or is 301 going to be useful here?

BTW - does the .us domain actually actract US customers, can anyone confirm?


What about server IP location?

 

Below are two methods that can help boost your organic traffic from a specific country or geographical area.

1. Using a ccTLD (Country Code Top Level Domain) is one of the best ways to target a specific country or regional area.

http://en.wikipedia.org/wiki/Country_code_top-level_domain

2. Using geo-targeting in Google Webmasters Central, you can actual set which geo-graphical location you want your search results to appear.

http://googlewebmastercentral.blogspot.com/2007/10/better-geographic-choices-for.html
http://www.google.com/webmasters

 

Keyword terms that are used in that country help so does domain name for that country.

 

Can someone please confirm that the .us actually brings in US traffic?

Thank You

 

there are one more very good way to get target traffic, spouse u have finance related site and u need to promote in US then you can add keywords like this financial services US, loans in US, unsecured loans US etc this will help to get you your target traffic

Best of luck

 

create a domain that can domain from your target market another is place keywords and key phrases that has the name of your target place. just same as Shane C said! We have similar way!

 

I generally associate all US traffic with .com/.net domains.. the .us TLD is there to provide people who missed out on the .com age to grab a unique domain that would be helpful to provide an online presence.

 

Server IP location does not matter.. I have experimented with this with a global company located in Singapore. I hosted the server first in Malaysia, then moved to the Netherlands.. Finally though, I gave in to the speed and moved it to the US. The speed issues are not an issue from locations all over the world and the amount of hardware I was able to afford at the same price as the other hosts was unbelievable. Now the machine has a faster connection, faster processing, and ultimately a quicker experience for the visitor which has boosted worldwide sales tremendously.

 

I agree.. certain lingo can be used for landing pages or on ccTLD specific domains to increase the amount of exposure across the global marketplace. However, I also like to maintain direct links back to my primary .com in order to build up higher rankings in the search engines and keep the primary TLD as the "authoritative site" where people primarily go once they are familiar with your business. This will boost the rankings of your primary site and hopefully move you up as far as SEO and everyone knows that having high search engine rankings is invaluable.

 

Can you pleasen give an example of how the tld domain can be used to send traffic to the .com ? Are we talking about one or two hits or proper traffic - would this then require a duplicate website?

 

I am not sure what the user is talking about either so an example would help me to understand as well. I think though it would be highly effective to have the multiple tld domains once you have passed the major problems of branding your product in the global marketplace. Either way it is always good to scoop up the domains that you think will be your primary marketplace so you do not have to deal with the pain of cyber squatters.

Regards,

 

use keyword plus country name e.g. your keyword is travel information then use canada travel information