How to Improvement Quality Score of Google adwords

Discussion in 'Pay Per Click Advertising' started by redclif, Apr 18, 2010.

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  1. #1
    folks,

    I am running my campaign, and my question is How to Improve our Quality Score?

    my keyword, my campaign and my landing page are very relevant but my quality score 7/10. I want have Quality Score 10/10.

    thanks in advance
     
    redclif, Apr 18, 2010 IP
  2. baggiho

    baggiho Active Member

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    #2
    In my experience, you also need to get the good conversion/CTR with specific keywords in order to get Quality Score 10/10.
     
    baggiho, Apr 18, 2010 IP
  3. espsol

    espsol Peon

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    #3
    Optimize your landing page and manage good keyword density.Add your keyword in ad copy.
     
    espsol, Apr 19, 2010 IP
  4. johnsander

    johnsander Member

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    #4
    7/10 is a good quality score.Increase keyword density of landing pages.But do not go to keyword stuff.Also include your key in ads copy.
     
    johnsander, Apr 19, 2010 IP
  5. mjwoodi

    mjwoodi Peon

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    #5
    Have you got a privacy policy and contact page?
     
    mjwoodi, Apr 19, 2010 IP
  6. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #6
    Read my Adwords FAQ. In a nutshell, you need to increase your CTR.
     
    Lucid Web Marketing, Apr 19, 2010 IP
  7. redclif

    redclif Active Member

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    #7
    thanks Lucid, that's a simple website but it has pagerank 1.. nice to exlore :)
     
    redclif, Apr 30, 2010 IP
  8. Jihoy

    Jihoy Well-Known Member

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    #8
    Click through rate of 2% and conversion of 2% would get you up in the quality score. Otherwise merely being relevant won't be enough. At least that's from my past experience from blowing thousands every month on adwords :-p
     
    Jihoy, Apr 30, 2010 IP
  9. mesya

    mesya Member

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    #9
    Landing page have to match to keyword, and yes...CTR must increase for good quality score. I already try and it's work.
     
    mesya, Apr 30, 2010 IP
  10. redclif

    redclif Active Member

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    #10
    thansk Jihoy, need your past experience sharing about ppc :) could you explained more detail about it? i will appreciate it
     
    redclif, May 2, 2010 IP
  11. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #11
    QS has nothing to do with conversion rate. An absolute CTR also has nothing to do with QS. It is a relative measure and I explain that in the FAQ. You can a QS of 10 with a CTR of 2% just as you can with a CTR of 10%. The reverse is also true: you can have a QS of 4 with a CTR of 2% just as you can with one of 10%. You are right that merely being relevant is not enough.
     
    Lucid Web Marketing, May 2, 2010 IP