How to get quality score in adword

Discussion in 'Pay Per Click Advertising' started by SSL Certificate, Sep 29, 2008.

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  1. #1
    Hello DP members,

    I have some confusion about how to get quality score in adwords. Guide and share proper information.
     
    SSL Certificate, Sep 29, 2008 IP
  2. Aquinas

    Aquinas Banned

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    #2
    I would also be VERY interested in the answers to that as well.
     
    Aquinas, Oct 2, 2008 IP
  3. Aquinas

    Aquinas Banned

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    #3
    ah come on guys, this is a seriously good question , and i am confident a lot of other DP members will ask this questions soon.

    So come on ...put some suggestions up here....
     
    Aquinas, Oct 4, 2008 IP
  4. dbinto

    dbinto Well-Known Member

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    #4
    the first thing is to make sure that your landing page actually delviers what the user would be expecting upon clicking. Plus make sure you have some unique content with similar keywords to your subject manner.
     
    dbinto, Oct 4, 2008 IP
  5. Aquinas

    Aquinas Banned

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    #5
    Yes, that at least I have already.

    But in my opinion google quality score is a little "stupid".

    Here is why:

    I know one of my sites that ranks well organicially lets say for "oranges" and the domain, (lets pretend the domain is www.oranges.com)

    If I put an adwords advertisment for "oranges" i get a quality score of 1 out of ten.


    Now if i can get at number 1 , 2 , 3, 4 , 5 , 6 and 8 for some of the most competive keywords in the Finance industry (organicially), logicially I should be able to use more or less the same technique for Adwords; but it isnt working.

    A working exmple is forex.com
    If they made an AdWords advertisment for "Forex accounts" , they get 5 out of 10 quality score.

    If i make the same ad, but using forexaccounts.com , i get a quality score of 1 out of ten, even though techicially i am 100% relevent with the domain (assume the landing page are applications to forex accounts with X broker).

    so how do you "get" a better quality score based on that scenario ?
     
    Aquinas, Oct 5, 2008 IP