Create a facebook page, add all your business details. Update your facebook page regularly, offer services that drive facebook audience to your site.
Use social media to drive traffic to your website is a good idea ,i know a great web site that can help you to increase your facebook fan it names Link Collider and it's also easy to use . when I started my career this site help me a lot http://www.linkcollider.com/
Join Groups where people have the same interests as the facebook page you have created. Ask them to befriend you - also start posting to your page - you'll be surprised at how fast your page will grow.
Facebook is a great way to attract quality traffic to your website. For that you need to keep updating the contents of your website on a regular basis. Then using RSS Graffiti free tool available from the Facebook Application Developer Section, link your website's regular feeds to your facebook account. This is one great way to promote traffic to your website. Should you need more information on how to set it up: Call us at Taj Computers & Informatics (netup.in). Hope it helps.
If you want more visitor first increase your website like facebook and try to get rank like facebook.
keep in your mind one thing and practice it over and over 1) Relevancy 2) Relevancy 3) Relevancy this is one of the big factors which drives traffic to your site....
FB provides us with lots of traffic, we often post content consisting of an image and a short teaser with a link to the rest of the related content ...
create a facebook group ..where you should post about your product and services of your website. then there is an option which facebook provides that lets you boost your post to reach more than 20 thousand viewers. by doing this not all but atleast 3 or 4 thousand viewers might be interested and may be attracted to your website, ( if your website is daily updated that is) . PS> of course it cost some money for around 5 to 6 dollar but if its working than it's definitely worth it..
You should create a Facebook page. Post the relevant info and tips related to your product/service and website regularly. The useful content gradually drives fb users to your site. Or you can consider your budget to boost a certain post and get views quickly.
If you want to drive your page visitor to the website , then you have to run Facebook ads using Facebook's ad manager. There is 3 kind of categories for a different kind of need. For your requirement, the " Traffic " will be helpful for you. In this, u can drive/divert the Facebook Fan Page traffic directly to your Website, blog or mobile apps.
Post a lot of relevant and useful content, so that you become a trustworthy source of information for your readers. Users usually like pages very easily, but they unfollow them even easier if the content is spam or trash. Quality is key. But it's a longer journey than you'd imagine.