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How to Get More App Downloads Even with a Tight Budget

Discussion in 'General Marketing' started by Aimee Qu, Jul 17, 2017 at 12:40 AM.

  1. #1
    Promoting app sometimes need a lot of money, so have enough budget will help app developers. Without money it is difficult when using some methods. But it is important to do app promotion to let more people know your app and download your app. If your budget is not enough, please do not worry about this. Here I want to share you some methods that can help you get more app downloads even with a tight budget.

    App Store Optimization
    App Store Optimization is a time-consuming process of optimizing app title, keywords, description, reviews, ratings, screenshots and so on. You can do it by yourself and you can also seek a reliable ASO service provider to save energy and time,also it is not expensive. Such as ASOTOP1, and tapaso. If you want to do it yourself. You should focus on a few of elements as follows.

    Title - A good app title will definitely draw potential users’ attention at glimpse which benefits you seizing the first chance to increase app downloads.

    Keywords - App keywords make a crucial access for potential users to find your app within 100 characters. The higher your app keywords rank, the more downloads your app will gain. It’s wise to get inspiration from your competitors and relevant category apps to weigh the best version.

    Description - App description make users get more information about the function of your app, also can know more about your company.

    Reviews & Ratings - Most users will check app reviews and ratings to make the final decision whether to download the app. Therefore, your app need more positive reviews and high ratings. It’s quite easy to invite your friends and relatives to make comments for your app to gain absolutely high ratings and positive reviews. Also, you can buy app reviews and buy app ratings from a reliable provider which offers positive reviews and high ratings from real users.

    Beside this, there are also some methods can help get more app download.

    Face to face advertise
    This need your friends and families' help. Ask they download your app, and they can advertise it to their friends. Face to face advertise is a free way and have some effect.

    Take use of social media

    Social media are becoming one of the dominant ways we communicate in our life. It’s an essential and effective way for app promotion if you leverage properly. Create some social media account, such as Facebook. Write some blog about your app, and communicate with your fans. If they feel interesting, they will recommend it to their friends.

    Cooperate with influencers

    Cooperate with influencers, such as web celebrities in your field who obtained a huge of loyal fans. If your app gets their positive feedback, their fans will follow to download your app.
    SEMrush
    Leaflets distribution
    Make some beautiful and attractive leaflets, hand out it in the fields which contain your target users. Get more potential users know your app. Then they will download it.

    Popular forums
    At first, you may answer professional questions in the newbie zone to build up your profiles with your app URL, if not possible, at least adding your app name on different forums. Then it is time for you to promote yourself and your app in the profiles with app URL. Besides, you can leverage your professional knowledge to answer questions and introduce your app in the answer. You can go blackhataso and makingmoneywithandroid.

    Make it free
    Everyone loves free stuff. If your app is paid, it’s a good choice to make your app free on a designed day or even a few days. App users will enjoy scarce user experience and may leave positive reviews for your app.

    Above are the methods about how to get more app downloads even with a tight budget, hope it is useful.
     
    Aimee Qu, Jul 17, 2017 at 12:40 AM IP
    SEMrush
  2. MrKing01

    MrKing01 Member

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    #2
    The advice to promote the app on social media is good. Regarding making it free, I would add that not all app developers want to make their app free after all the job they have put into it. So you could offer a free version and a premium version, where you pay an extra sum for extra features.
     
    MrKing01, Jul 19, 2017 at 10:19 AM IP
  3. Aimee Qu

    Aimee Qu Peon

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    #3
    Yes, you are right. Make it free, I mean that make the app free at first or some functions for free, to to gain more users and positive reviews, after users get used to use it, change it into a paid one. As for promote app, app store optimization is a very useful way to boost app store rankings. You can have a try. And your method is good and useful, and thanks for sharing.;)
     
    Aimee Qu, Jul 19, 2017 at 7:02 PM IP
  4. MrKing01

    MrKing01 Member

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    #4
    Thank you too for sharing advice on how to get more app downloads with a tight budget. From the way you write, I get the impression that you have been in the app market for a while :)
     
    MrKing01, Jul 20, 2017 at 1:25 AM IP
  5. Spartan14

    Spartan14 Greenhorn

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    #5
    Try to speand a little time on every soacil media you can like facebook youtube twitter etc .I get also good results from social media
     
    Spartan14, Jul 20, 2017 at 1:42 AM IP
  6. MrKing01

    MrKing01 Member

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    #6
    What certain things do you do when you do social media marketing?
     
    MrKing01, Jul 20, 2017 at 1:53 AM IP