Here is my point form list in order of importance. Create a site that you own. A blog will work just as well. I recomend WP .org Optimize each page individually with a specific keyphrase or kw. Get links from pages related to your content. KEYWORDS OBVIOUSLY. Create a few free blog pages "without spamming" and link to your related pages. Ya, thats about it. I have alot more but for most of you this will dominate the keyphrase you need. Peace..................