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How to Find Email Providers for Email Traffic?

Discussion in 'Google Analytics' started by jihanemo, Jan 8, 2016.

  1. #1
    I'm not a GA professional so please forgive me if I do not use the correct terminology.

    Essentially, I'm trying to find out how many users are opening my email campaigns with Gmail.
    SEMrush
    How do I find out the email providers my audience is using from the traffic that lands on my website through my email campaigns?

    I wonder if there is a special type of tracking I need to set up or if this information that can already be found in GA.
     
    jihanemo, Jan 8, 2016 IP
    SEMrush
  2. efrea

    efrea Greenhorn

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    #2
    Visitors of gmail is shown as direct /none/. You can track visitors with custom url adress. Visit the link https://support.google.com/analytics/answer/1033867?hl=en
    It's very useful to track sponsored posts via social media and check the ROI.
     
    efrea, Jan 11, 2016 IP
  3. jihanemo

    jihanemo Member

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    #3
    Thank you for your help.
     
    jihanemo, Jan 11, 2016 IP
  4. Abhishek Nigam

    Abhishek Nigam Member

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    #4
    Hi JIhanemo,
    The best way to track your email audience in Google analytics is use google custom utm's in your landing pages. They will give each and every details of email in google analytics.
    If you will face the problem how to use them then type on Google what is Google utm and how to use it. Then you will get some good video's they will help you to use them.
    Thanks,
    Abhishek
     
    Abhishek Nigam, Feb 14, 2016 IP