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How to find clients in an expanding writing business

Discussion in 'Copywriting' started by pgwhalen, May 15, 2017.

  1. #1
    Writing has always been a passion for me. I started writing for clients on eLance (now UpWork) in 2008 and have enjoyed a decent side income. I would really like to expand my writing endeavors beyond the low-hanging fruit on UpWork and reach the bigger market I know is out there.
    SEMrush
    Question is, where does a writer go to enter the broader copywriting, content writing market?
     
    pgwhalen, May 15, 2017 IP
    SEMrush
  2. jrbiz

    jrbiz Illustrious Member

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    #2
    If you want to remain as a freelancer (not a full-time gig) I would reach out to some of the small to medium marketing/advertising agencies in your area. They often farm out specific projects to freelancers and, if you are good, they could become a constant source of work for you.
     
    jrbiz, May 25, 2017 IP
  3. BaskingRock

    BaskingRock Greenhorn

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    #3
    You've got a few options. All of these options will be more difficult in the beginning than searching Upwork, but in the end, it will be worth it.

    You can search local businesses in your area. Even better is if you can specialize in a certain type of business. Then you can pitch them your services.

    You can also do this with online businesses. Search for websites that could use a blog or content marketing.

    Start hanging out with other writers. Find out where they're hanging out, like on Facebook for example, and start networking. Sometimes they might have a job or two they want to hand off.

    Begin to establish yourself as an influencer in your field. Start a blog and start sharing content. Show why they should hire you and give business owners value. Make a name for yourself while also establishing the SEO for your website, so that leads come to you.

    Just a few ideas. There are more I'm sure.
     
    BaskingRock, Jun 2, 2017 IP
    jrbiz likes this.
  4. jvinternet

    jvinternet Member

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    #4
    Do you have your own website to market your services? In order to build a longer term sustainable biz I would start with my own site.

    Business owners are always looking for great content at a reasonable price. It is one of the main skills that cannot be outsourced easily to non-fluent speakers. Hence you can charge slightly more..

    For some quick/short term income I would look at the more professional outsourcing sites like People Per Hour.
     
    jvinternet, Jun 5, 2017 IP
  5. pgwhalen

    pgwhalen Member

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    #5
    Thank you, everyone, for the input. My writing assignments are gradually increasing now and I look forward to taking your suggestions to their fullest potential!
     
    pgwhalen, Jun 6, 2017 IP
  6. sheeroh

    sheeroh Greenhorn

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    #6
    You can also check out ProBlogger Job Board. Doesn't have a lot of jobs, about if you're thinking quality instead of quantity, you'll get it there.
     
    sheeroh, Jun 25, 2017 IP
  7. smilingbaby

    smilingbaby Peon

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    #7
    Could you please PM me the price which you charge for writing. I am currently searching for a writer to my blog.
     
    smilingbaby, Jun 29, 2017 IP
  8. terryuk

    terryuk Notable Member

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    #8
    I would personally have a pool of sources which you can use to get new leads and customers, whatever the method be... make the add up to something meaningful. I do think, you can find one or two sources which are more worthwhile than others.
     
    terryuk, Jun 29, 2017 IP