Finding a profitable niche is an important for many internet marketing strategies. There are many different ways to find niches but here is a simple and easy way that really works: 1) Go to Dummies website. These are the yellow and black books titled "______ for Dummies" 2) Go to the Store Page. On the left side of the store page is a list of over 20 titles. These are great niches. Dummies has done all the research and determined these were profitable niches with ready buyers for their books. It gets better. 3) Click on one of the titles. It will list several books within that niche all of which are profitable micro niches. I recommend focusing on micro niches. I have found the opportunity to succeed in the micro niches better than larger niche markets. For example if you click on "craft & hobbies" 45 different book titles come up. One of them is needle point. This is potentially a profitable micro niche. 4) Google the micro niche. This is to confirm the profitability. Looking for large number of results to come up and paid ads at the top and on the right of the front page. This means lots of people are looking for information related to this micro niche and people are willing pay for ads. 5) Find a product, information, service, etc. for the micro niche. You will need to do some research to find something people in this micro niche are looking for, needing, etc. Look at all the first page results to see what they are promoting. I like to stay with niches I have an interest in, expertise, or some interest in. Try it. Find a profitable niche and build your internet business around it. Here's to you success!