I have a website for sport coaches called CoachBook. I get a lot of google ads for Coach purses. I try to eliminate them using the competitive ad filter, but more of them keep appearing from other websites. Is their a way to better filter the ads to eliminate any purse ads that I am not seeing, instead of trying to filter specific websites? Thank you!
This happens more frequently than one might expect. Why? Because Google must guess that Coach is Coaching and not the purses. Your best bet is to help Google figure out what your site is about by using more incoming links from Coaching related sites, and seeding a few outgoing links to similar sites. Then the position you place your links on your page seems to have some relevance to the ads displayed... Google seems to do better at "Guessing Right" when ads are further down inside the content. You can also tell Google what your content is about by using Section Targeting. Even so you may still get the wrong ads. But you can start with these and see if you can't improve the accuracy.
You can change your keyword system then you can go competitive ad filter to put their domain and subdomain names to avoid the competitive ads in your pages. Thanks
Make sure the content in your website is very specific for sport coaching by using high quality keywords related to your website theme. You might not be using enough keywords in your site or you might not be using the right types of keywords. Also acquiring more incoming links that specfies the nature of your site helps Google' software understand what your site is about. With those two simple measures in place you can use competitive ad filters more productively to stop the wrong types of ads appearing on your website. Good luck.
Make sure that you actually use the keywords you're wanting ads for. You see a lot of people write "this" instead of actually saying what "this" is. Search Engines and Google Ads cannot understand the context of words such as "this", "that" etc.