How To Deliver Your Blog Posts Properly Now that you’re making posts on your blog, you have to analyze exactly how you’re going to deliver them. QUALITY As I mentioned earlier, quality has everything to do with whether you’re going to attract 1,000 visitors per day or only 5. If you want to attract professionals, you have to write professionally. Don’t plagiarize posts or content from someone else’s site. If you’re posting well-written quality content on a consistent basis, visitors will increase. LENGTH You must also take into consideration the average length of your posts. Much of this has to do with the type of audience you’re reaching out to. Analyze some things about your target audience such as their average age as well as the average amount of time they spend online each day. By taking factors such as these into consideration, you will be more equipped to decide how short or how long your posts should typically be. FREQUENCY How often should you post something new on your blog? Once a week? Once a day? Multiple times per day? Here’s an example: Scenario A: Let’s say you have a blog in which you give information about legal issuespertaining to Wal-Mart. When Wal-Mart is getting sued, you want to tell people about it. Howoften do you think you should post? Possibly only a fewtimes per week. Scenario B: You have a blog in which you share odd news stories and funny videos with your visitors. Do you think you would have strong reader loyalty if you only posted something new a few times per week? Probably not. Why? Because with as many strange things that get passed around the Internet nowadays, the content you would find on a blog such as this would be expected to change rapidly. A blog focusing on something such as this would probably make multiple posts per day. Think about your subject matter and your audience, then decide on a frequency that works best for you. The important part is that once you make a decision- stick with it! Nothing confuses your readers more than making sporadic posts. CONSISTENCY Many blog owners want to make that great first impression, so they’ll be posting tons of really valuable self-written content. Sometimes after a few weeks, you’ll notice the quality and frequency of the posts start to decline. Great self-written articles begin to be replaced by pulls from different RSS feeds. All of a sudden, posting YouTube videos seems much easier than coming up with new material. In the end, you will fare much better with 50 loyal, regular visitors than you will with 500 random one-time-only visitors. Be consistent with whatever you do on your blog. Otherwise, you will just confuse your visitors and they’ll go someplace else. GIVE YOUR OPINION Another way to attract more visitors to your blog is by being opinionated- borderline controversial at times. If you have something to say, then say it! That’s why you started a blog, isn’t it? Many people are afraid of stating their opinions because they feel that people will speak negatively about them- but, to a degree, negative talk about your blog is still talk about your blog! Not many people want to go to a blog to read straight facts and articles- there are plenty of resource websites and online encyclopedias for that! Whether readers believe this to be fact or not, I believe it to be true. If you state only cut-and-dry facts, you’re just passing around old news. RESPONSE When somebody takes the time to comment on your blog, be sure to quickly acknowledge it. Just a simple “thanks for your comment†will do fine. Say “thank you†to everyone who visits your blog! If you’re using the MyBlogLog plug-in for Wordpress, you will have a list of avatars for all the recent visitors to your blog. If it’s their first visit to your blog, click on their avatar to be taken to their MyBlogLog profile page and leavthem a message thanking them for visiting your blog. I have been loyally doing this since day 1 of my blog being online, and it has helped me to build many loyal visitors who return to my blog often. Blogs are all about being approachable. If you do nothing but publish posts, you’re keeping yourself distant. By regularly communicating with and reaching out to your visitors, you make for a pleasant user experience and motivate your visitors to not only return to your blog, but to tell their friends about it as well. Even when you’re receiving 500,000 unique visitors per month and you have 10,000 RSS subscribers, never forget to be approachable! Respond to all your emails and blog comments. HONESTY Always be open and honest with your visitors. There are thousands of other bloggers just like you trying to make a place for themselves online. Share your accomplishments by posting them on your blog. For example, in the beginning of each month, you might want to make it a habit to post a summarization of what happened on your blog in the previous month. You can highlight any publicity you’ve received as well as any new blogging friends you’ve made. You can also display a chart, graph or report highlighting the amount of traffic your blog received and what you did to get it. Once you start reporting a sizeable amount of traffic, visitors will come to the conclusion that you must be doing something right, so they’ll keep coming back to your blog to find out what your trick is. Just be sure to remain honest about whatever you report. If you use Feedburner, you have another decision to make: whether or not to display the number of your RSS subscribers. This is another one of those subjects that is left up to each individual, but I recommend (along with many others) to only display the number of your RSS subscribers once you have reached a predetermined minimum number. You may want to wait until 30, 50 or even 100 people subscribe to your feed before you share this number with others. The reason is that you might have the best blog in town, but if I’m a first time visitor and the first thing to catch my eye is the fact that you have only 2 subscribers, I might come to the conclusion that your blog has either been abandoned or the content is worthless, when the realreason may be that your blog is only a week old. Similar to sharing your traffic stats, when you show people that you have a sizeable amount of people subscribing to your RSS feed, anyone who isn’t subscribed will feel like they might miss out on something good unless they join in with everyone else. An example of sharing the number of your RSS subscribers with others is found at http://InternetMarketingSucks.com/blog, where you will notice they proudly display the number of subscribers at the top right corner of each page, now numbering over 1,000! If they only showed 4 or 5 subscribers, you wouldn’t feel like you’d be missing out on much by not subscribing yourself. But, since they have over 1,000 RSS subscribers, it seems like you’re missing out on something great if you don’t subscribe!
This actually is a pretty nicely-written article. Checked out your forums and it seems like a growing community, I joined to help out
Good tips on blog posting, Yuppers. Length of blog posts would depend on the specific topic and how much information you wish to relay to your readers without boring them to death.
it depends on your blog.and also on the topic or on the sites..it helps you to the type of the presentation....